Purported pics of next-gen iPhone front face surface

Filed under: Hardware, Rumors, iPhoneiResQ, the iPhone/iPod repair site, has posted pics of what they claim is the front faceplate of the next-gen iPhone. Two things about this piece of hardware are particularly interesting. First, the part is approximately 1/4 of an inch taller than the iPhone 3GS, indicative of a slightly taller form factor for the next-gen iPhone. Second, there's a small, reflective strip directly above the hole for the phone speaker. iResQ believes this is likely to be...

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Will Google's Android Play DOS to Apple's iPhone?

Daniel Eran Dilger Today's broad array of smartphone operating system contenders are offering lots of potential answers to a problem that only requires one. It appears the market has two options ahead: either pool generic hardware makers behind a single operating system and deliver a smartphone marketplace that resembles the Windows PC market, or watch them fall to a dominant leader and have a smartphone market that resembles Apple's iPod ecosystem. This decision isn't going to be made by a class of intellectual elite, or by government mandate. it's going to be made by the market itself. Here are the factors that will influence the outcome, either marginalizing Apple's iPhone into a niche as the company has twice experienced previously at the hands of DOS in 1981 and Windows in 1991, or positioning it as the dominant leader as Apple has achieved for itself with the iPod since 2001. The third segment in this series looks at Google's Android and the Open Handset Alliance as a possible “DOS-attack” against Apple's iPhone. Subsequent segments will look at Nokia's newly opened Symbian and other mobile contenders challenging the iPhone. Will the iPhone Meet its Match from a Modern Day DOS? Will Windows Mobile Play DOS to Apple’s iPhone? Will Google's Android Play DOS to Apple's iPhone? Will Symbian Play DOS to Apple's iPhone? Google Acquires Android. In 2005, Google purchased a startup named Android, which had been in business for nearly two years. The secretive startup was known only to be working on software for mobile phones. It was being run by a who's who of mobile industry veterans, including Andy Rubin, the founder of Danger. Rubin had earlier worked at WebTV along with Chris White and Andy McFadden, both of whom had also joined Android. Richard Miner of Orange and Nick Sears of Tmobile also brought their mobile provider experience to Android. At the time of the acquisition, Google didn't announce any plans for Android and instead only told BusinessWeek, “We acquired Android because of the talented engineers and great technology. We're thrilled to have them here.” It appeared that Google was only going to be expanding its search services for mobile phone users, along the lines of the Google SMS answer system it had recently released. Google Buys Android for Its Mobile Arsenal - BusinessWeek Windows XP Media Center Edition vs Apple TV: The Fall of WebTV The GPhone Myth. As reports began to leak out about talks between Google and hardware makers throughout 2007, rumors began to fly about “the GPhone,” a competitive offering that was supposed to take on the iPhone. Some phone enthusiasts hoped Google would jump in to rescue the struggling OpenMoko project and turn it into a viable project that could attack Apple's new smartphone. In October 2007, I printed the Great Google GPhone Myth, taking apart the idea that Google would be directly competing against the iPhone, and describing that Google was really working on a free alternative to Windows Mobile as a conduit for getting its search and related services on a broader variety of mobiles. Google's services were already on the iPhone. In November, Google played its hand: it had organized a consortium of companies called the Open Handset Alliance to develop open standards for mobiles. The first product from the group would be Android, a mobile operating system built on the Linux kernel. Google wasn't getting into the phone handset business at all; it was only making sure that its mobile search products would not risk being marginalized by the threat of Windows Mobile on phones in the same way Microsoft had been working to leverage its PC monopoly to push Google search off the Windows desktop. The Great Google gPhone Myth Introducing Android: Leader of Linux. Two weeks later, Google released an early version of the Android software. On top of a Linux kernel, Android uses a specialized version of a Java Virtual Machine that takes Java language code and turns it into what Google calls “Dalvik bytecode” rather than Java bytecode as a standard JVM would. This allows Google to leverage existing and familiar Java language tools without paying Sun for a Java license. Like Mac OS X and its fraternal iPhone OS, Android includes a variety of open source libraries, including SQLite and WebKit. On top of that, Google developed a series of frameworks that handle the tasks Cocoa Touch does on the iPhone. Android also bundles a set of applications. While Apple adapted its existing Mac OS X to work in a mobile environment to create the iPhone OS, Android is more like a customized Java environment running on a specialized mobile Linux variant: elements of maturity in an otherwise experimental new platform. What is Android? -Google Android was by no means the first mobile OS using Linux. Both Palm and its amputated ACCESS software arm have Linux-based mobile platforms. Nokia has Maemo, which it uses in its Internet Tablets, and also recently acquired Trolltech and its Qtopia mobile Linux platform. Motorola has teamed up with MontaVista Software to use its Mobilinux. Intel created the Moblin project for mobile Linux, aimed at Internet devices. Google's OHA also isn't the first consortium to attempt to standardize a mobile Linux platform. The OSDL started the Mobile Linux Initiative to define requirements for hardware; the Consumer Electronics Linux Forum (CELF) then worked to define various phone profiles aimed at the Japanese market; the Linux Phone Standard (LiPS) Forum tried to do the same thing in Europe. In 2007, LiPS was folded into the new LiMo Foundation, along with the OSDL. All of these committees have had some overlap and some complementary features. Several of Google's OHA partners are also LiMo members, including NTT DoCoMo, Wind River, and Motorola. So why didn't Google just join LiMo? “LiMo, very candidly, wasn't moving fast enough,” OHA board member John Bruggeman told CNET. Google hopes to herd the Linux cats into a progressive, structured platform that can battle against Symbian and Windows Mobile to succeed as the new DOS of smartphones. Will Google fracture or unify mobile Linux? The Presumption of the Necessity of DOS. The previous segment examining Windows Mobile pointed out how the PC industry as a whole assumed that Microsoft's desktop Windows monopoly would easily take over dominance in the MP3 player market, pushing Apple into a niche position. This was expected because DOS had pushed Apple's early computers into a reduced role starting in 1981, and Microsoft had repeated this again in 1991 when the DOS world migrated to Windows, effectively pruning Apple's Macintosh into a Bonsai platform. The inability of one company to dominate any product category has been frequently repeated by PC industry pundits as a given, despite the fact that history is full of examples of this happening. Sony dominated personal music players for two decades under the Walkman brand even while equally large competitors tried to push it from this position; Nintendo has similarly owned handheld gaming despite ill-fated efforts to grab a piece of its pie by products running a generic platform such as Microsoft's WinCE (Gizmondo), Linux (GP32), and Symbian (N-Gage). In fact, outside of the Windows/DOS PC, there are actually few examples of a generic platform taking over an industry. Nearly every other consumer-facing product uses proprietary platforms: car makers, stereo equipment, appliances and so on typically all use designs custom to their maker. The paradox of the Windows PC market has been that Microsoft's broadly licensed software supposedly saves hardware makers from investing in software development while ensuring compatibility, when in reality it adds significant costs to PC makers while limiting their ability to differentiate themselves. That explains why PC makers have been perpetually merging together and going out of business while Microosft has rolled in money over the last two decades. Parallel efforts to copy Microsoft in broadly licensing an operating system have regularly failed: IBM's OS/2, Apple's Mac OS, Palm's PDA OS, even Microsoft's own efforts to duplicate Windows dominance in other markets, from copy machines to PDAs to smartphones to SPOT watches to music players. The closest copy may be Symbian, but its customers are partners, not simply consumers of a generic third party's operating system as Windows licensees are. That indicates it is not necessary to duplicate the dominance exercised by Microsoft over the PC industry in the smartphone market. Google's Android and Symbian exist more as technology sharing pacts among manufacturers, but both aspire to take Microsoft's DOS role among smartphones. However, the idea that Apple's iPhone must be dethroned by a modern-day DOS, whether Windows Mobile, Android, or Symbian, is not just debatable, but does not sync with the reality of more recent events. Apple's recent history of the iPod further refutes the idea that a software analog to Microsoft is needed. The iPod Emergence: Apple & Pixo vs IBM & Microsoft. Apple's iPod in 2001 made no effort to clone the DOS business model; it actually did the opposite. When Apple entered the market, there were a number of existing MP3 devices using custom software, hardware designs, and DRM codecs. The iPod used off the shelf components to deliver a custom MP3 player using third party software, but Apple also added its own technologies: easy to use sync with iTunes, a fast Firewire interface that made uploading music far faster than the prevailing USB 1.0, and an attractive industrial design. With the iPod, Apple played the role of IBM in 1981, using Pixo's embedded operating system to enter the market quickly, just as IBM had used DOS. The difference was that Apple didn't direct any market attention toward Pixo and added a lot of value on top of that core embedded OS. A modern day Compaq couldn't simply clone the hardware and license Pixo to run on it in order to compete against the iPod, because the iPod was much more than just generic hardware running Pixo software. As the iPod developed, Pixo's role diminished and was eventually displaced. Just like IBM, Apple jumped into a new market just as demand was beginning to explode. Apple made MP3 players far more attractive to a general audience by delivering greater playback capacity than most entry level devices offered, along with an ease of use that encouraged buyers to jump in at the higher end of the market. That left Apple with not only the lion's share of the market, but also by far the most profitable segments of the market. Two decades prior, IBM badly fumbled its play with the early PC and ended up irrelevant in the PC world by the late 80s, sideswiped by Microsoft's DOS and the cloners who were licensing it in parallel, notably Compaq and later HP and Dell. Steve Jobs had witnessed that happen, and was determined to not let it happen again to Apple. Rather than being manipulated by a software middleware vendor as IBM had, Apple worked to incrementally develop the iPod market itself. After consuming the hard drive-based player market, Apple took on the Flash RAM-based market with a tiny hard drive system used in the iPod Mini, and followed up with Flash-based devices of its own in the Nano and Shuffle. This allowed Apple to progressively serve an increasingly wider market, incrementally growing upon an established foundation. With the iPod, Apple became, in effect, an IBM with its own internal Microsoft. Microsoft's Failure Despite Features. In contrast, Microsoft entered the music player market by promoting music player hardware reference designs around WinCE. However, it was unable to ship a finished design until the iPod had become firmly established around 2005. Later branded as PlaysForSure, the devices were sold by various hardware makers and all purported to support the same DRM and the same music subscription services while also offering a broader array of hardware that presented video before the iPod did, supported wireless before the iPod, and so on. Despite these unique features, all of those PFS designs still failed. Microsoft blamed the failure of PFS upon its music store and hardware partners and decided to take Apple on itself in 2006. It relaunched a Toshiba PFS player as its own device under the Zune brand, adding WiFi music sharing features and a larger display than the current Pods had. It failed dramatically as well. Did Microsoft's attempts to float a new DOS among music players fail because of Apple's success, or due to Microsoft's own problems? The failure of the Zune, which followed the iPod model rather than the DOS model, seems to suggest that Microsoft itself was to blame. Consider too that Microsoft's Windows Mobile phones, which use the same underlying operating system as its failed PlaysForSure music players and the Zune, had similarly flopped even before Apple could release a charismatic phone equivalent to the iPod. Of course, when the iPhone was released, it hit Windows Mobile hardest. The iPhone made Windows Mobile Smartphones look ridiculous and underpowered, and made Windows Mobile Pocket PC phones look clumsy and awkward, despite the fact that they both supported a variety of features the iPhone didn't, including the ability to edit documents, capture video, send MMS, and so on. Simply adding on features did not enable Microsoft to compete against Apple. The only conclusion that can be drawn from all this is that competing against Apple requires more than just having a feature arsenal. Microsoft's failures in themselves do not necessarily mean that Google's Android will fail in its attempts to float its own smartphone platform. Why Microsoft’s Zune is Still Failing Microsoft’s Zune, Vista, and Windows Mobile 7 Strategy vs the iPhone Will Google Succeed where Microsoft Failed? Microsoft's demonstrated inability to successfully enter consumer markets for MP3 players and smartphones has given observers little faith that the company will somehow turn things around in late 2009 when its next generation of devices are expected to be released. However, prior to that the first fruits of Google's efforts to build its own smartphone operating environment will arrive. Will Google's Android take over Microsoft's crown as the “DOS vendor” among smartphones? Supporters of Google's Android project point to some parallels between Android for smartphones and Windows on the PC: Android will allow hardware makers to differentiate in ways that can offer features Apple can't (or doesn't want to); it should allow software developers to offer features Apple does not allow on the iPhone; it embraces open, hobbyist experimentation in ways that Apple currently isn't; and it opens the potential for content providers that Apple is not interested in allowing. Openness is Android's key competitive feature. Will all this openness allow Google to unseat the iPhone to become the primary platform developers want to participate in, and subsequently soak up the market for third party hardware makers that Windows Mobile serves? While Google currently has no market share due to the fact that no Android phones have yet shipped, it does have broad vocal support from a variety of the same kinds of hardware manufacturers that supported DOS and Windows and helped to make those platforms successful in the desktop PC market. HTC and Android. The first Android phone is expected to be the HTC Dream; Taiwan's HTC (High Tech Computer) also manufactures Palm's Treo Pro phone as well as many of the most visible Windows Mobile devices. In addition to models produced under its own name, HTC also sells Windows Mobile devices under the Dopod brand, as well as no-name phones branded by providers, such as AT&T, Orange, Sprint, T-Mobile, Verizon Wireless, Vodafone, and others. HTC will also be building the XPERIA X1 Windows Mobile phone for Sony Ericsson. HTC was quick to throw its support behind Android despite its long term alliance with Windows Mobile. Why would it so enthusiastically support an unproven platform from a company that has no experience in consumer hardware platforms? One can only assume that HTC is not happy with the current state of Windows Mobile, and desperately wants another “DOS” to succeed where Microsoft's has so spectacularly failed. As an Original Design Manufacturer for Palm, HTC watched as Palm adopted Windows Mobile in place of the Palm OS and subsequently fell even deeper into crisis. Palm's only successful phone since has been its Palm OS-based Centro. HTC undoubtedly sees Android as its ticket to becoming the next Dell, but without a similar dependance upon Microsoft. Android for mobile phones is essentially playing the role of Linux for PCs, except that it has the backing of a major company behind it. Can Android Take on the iPhone with Openness as its Feature? As great as this sounds, it's important to consider that Linux on the desktop has made no significant progress in eating into Windows dominance after a decade of trying. Being open, free, flexible, and decentralized hasn't been enough of an advantage to get consumers to migrate from Windows to Linux in any fraction of significance. Similarly, in the music business, Linux-based MP3 players have had no impact on the iPod, despite offering more features, flexibility, support for additional codecs, and so on. In the mobile phone area, Linux enjoys a sizable portion of the smartphone market, but this is almost entirely due to phones sold by Motorola in China, where the advantages of Linux' openness are void. Motorola's Linux phones offer nothing to users in terms of openness or flexibility, and are really no different in terms of features than other appliance 'feature phones' based upon closed operating systems. And again, a key problem with assaulting Apple in a feature war is that neither the iPod nor the iPhone became popular by being “highly featured.” They both delivered perhaps 80% of the functionality found in all other devices in the market. Rather than trying to match every feature and cater to every niche as Microsoft had with Windows Mobile, Apple's devices did a few things very well at launch, and incrementally developed into full featured devices that still lack some of the more unique features of their competitors. Further, in terms of openness, the demographic that embraces Linux' characteristic freedoms is not the same as the demographic that buys smartphones in quantity and then pays for data service. This is a critical fact to consider because a big part of the iPhone's success stems from the fact that it is being pushed by mobile providers who want to capture the cream of the market willing to pay a premium for data services. The Frankenphone. Combining the fractured aesthetic of HTC's Windows Mobile phone hardware with Android's software, based upon Linux' perpetually unfinished DIY openness and Google's Java-like development platform, will not result in a product similar to the iPhone. Instead, it will look a lot like phones that have already failed in the market. Apple's advantage comes from slick hardware designs with a close attention to detail, combined with software that purposely does less so that it can do what it does better. Even Apple's own conservative attempts to broaden its software capabilities with iPhone 2.0 have resulted in instability problems that can be blamed upon both Apple's early releases of its phone operating system and software from inexperienced third party developers new to the platform. Would the current frustrations with iPhone 2.0 be somehow mitigated by additional openness that also embraced all kinds of variables from different hardware makers with less quality control than Apple, a loose committee of additional cooks working to serve up operating system features targeted at every possible conceived need, and a wider third party software group with fewer constraints on illegal behaviors? The Failure of Open. While it is politically unpopular to criticize the well meaning efforts of open source contributors, the failure of Linux on the desktop, the failure of the vaporware Indrema game console, and the failure of the OpenMoko project to deliver a workable phone within a year of its deadline all underline the serious problems open development faces in the world of consumer oriented devices. Open has simply failed to deliver on its promises in the world of consumer hardware. OpenMoko was supposed to release its first mobile phone to consumers for $250 several months in advance of the iPhone. When the iPhone shipped, the group then announced new plans to get its phone out by the end of 2007. Instead, this spring the group announced new plans to move to an entirely different development platform, and ship its phone mid year for $400 with limited functionality and incomplete software outside of basic GSM phone features. Linux's notable successes, from Motorola's Linux phones to the Tivo DVR to Linksys Routers, have often come without any associated openness or freedom, and were instead delivered simply to provide their manufacturer with a free kernel to build upon. This indicates that while Linux may find its way into an increasing number of smartphones, it will likely not be accompanied by the glorious freedom of an open development environment Google has said it would offer with Android. Apple iPhone vs the FIC Neo1973 OpenMoko Linux Smartphone Can Google Succeed Where Open Has Previously Failed? Despite “openness” being Android's strongest competitive feature compared to Apple's iPhone, Google recently revealed that its wide-open development model is intentionally gravitating towards a closed association of top tier partners due to practical considerations. In July, Google accidentally sent out a notice that revealed that it had been seeding private SDK updates to only a subset of its contributors, angering those who believed that Android would be as open as Linux on the desktop or the OpenMoko project. Further, Google has restricted initial development to higher level APIs just as Apple did, further indicating that Google itself realizes that being wildly open to impress a minority of hobbyists will not result in the commercial success of its new platform. That serves to neuter Android's primary advantage over the iPhone. Without delivering on the premise of being wide open, Android is really just a less mature set of Java libraries used to create a specialized binary that runs on a Linux foundation. Unlike Apple's iPhone, Android phones won't have a slick user interface developed by professional artists, nor the iPhone's legacy of mature software development frameworks crafted over the last thirty years, nor the iPhone's tightly integrated hardware with award winning industrial design, nor its marketing power tied into the iPod and Apple's retail stores. Android won't be an open iPhone, it will only be a Windows Mobile phone with a better kernel that runs specialized Java software instead of Win32 or .NET code. Don't expect consumers to be impressed by that. The Biggest Missing Feature. There is one remaining factor that strangles to death any last remaining hope that Android might assassinate the iPhone and assume the crown of the “DOS of smartphones.” That is: Android delivers zero price advantage to consumers. In 1981 and 1991, consumers who wanted Apple computers faced the sticker shock of a somewhat arrogant price tag. Apple sold its computers, as it still does, at the higher end of the market, but there was simply far more range in prices available. In 1981, that meant the Apple II was $2600 and the new Apple III was $3500, even before you added a monitor. On the low end, Commodore sold its far less powerful, but “still a computer” Vic-20 for $300, while IBM entered the market with the IBM PC at $3000. Over the next few years, Apple focused on delivering additional sophistication at the same price, releasing the $10,000 Lisa and then the $2,500 Macintosh. IBM continued selling PCs in the same $3,000 to $10,000 range, but other DOS PC vendors began selling machines at prices that ranged as low as $1500. That left Apple with a roughly $1000 price premium over low end PCs. The products weren't really comparable, but consumers only saw the huge price difference. In 1991, Apple was still selling moderate to high-end Macintoshes for $3,800 to $10,000; the crippled Mac LC was $2500, and obsolete-at-birth Mac Classic ranged from $999 to $1500. Windows allowed PC makers to ship a functional $1500 PC and claim a rough approximation to Apple's $2500 entry level system, maintaining that apparent $1000 price premium. Today, pundits are lucky to find a Dell or HP system that is even a couple hundred dollars less than a comparable Mac. However, in the smartphone business, the iPhone 3G is now the same price, if not less, than generic competing phones on the market. Even more significant is the fact that the price of the phone hardware is nearly nothing compared to the cost of the service plan. This fact simply eases any price premium that could cause buyers to flock to a smartphone running a generic operating system over buying the iPhone 3G, regardless of whether it runs Windows Mobile or Android. 1990-1995: Planting Software Seeds Android Partners Have Already Failed. That same pricing principle similarly prevented buyers from considering many of the alternatives to the iPod. While Apple's original iPod models were more expensive than many of the first MP3 players on the market, they were price competitive with models offering similar features. By 2004, it was Apple who was undercutting MP3 competitors on price. Microsoft offered zero price advantage when it began selling the Zune, a major factor in its failure, but Microsoft simply couldn't out-price the iPod; it was already losing money offering the Zune at the same price as the iPod. Apple now has tremendous market power in buying RAM and other components that will prevent any competitors from being able to offer a huge discount over the iPhone's $199 price tag. Even if competitors were to give their phones away, they would only offer a $200 discount to users who would then still need to pay the same mobile fees to use the phone. Android's other partners, including Samsung and LG, have already failed to capture any significant market share in the music player market. Are they going to maintain their position as smartphone makers now that they face similar competition from Apple, its iPod ecosystem, its iTunes Music and Apps Store, Apple's retail store experience, and other factors that are pushing the iPhone? If they can, it is not obvious how partnering with Android will help. Other Problems for Android. Android was announced in early November 2007 and was followed with an early preview SDK within a couple weeks, a month ahead of Apple's initial announcement of the iPhone 2.0 SDK. However, between March and July 2008, Apple delivered nine progressive releases of its SDK, opened its App Store, and sold 60 million apps, raising $30 million to support iPhone software development in just the first month. It has since released three more SDK updates to developers related to iPhone 2.1, which is expected next month. Android just published its first open SDK beta update earlier this week, warning developers that “applications developed with it may not quite be compatible with devices running the final Android 1.0.” Additionally, Android still has no phones available. By the time the HTC Dream is expected to launch, Apple will have an installed base of around ten million iPhone (and iPod touch) users supporting software development through iTunes. The business model for selling Android apps is no better than that for selling jailbreak iPhone apps: there is no iTunes Apps Store to promote them, so users will have to track them down on their own. Android developers also have no real freedom that jailbreak iPhone developers lack. The only difference is that there are ten million iPhones to sell jailbreak apps to, and currently zero Android phones. If selling a jailbreak iPhone app sounds like more trouble than its worth, imagine trying to sell Android apps to a non-existant audience. Now add the official iPhone App Store into the mix, where publicity, promotion and profits are booming. What platform is going to have the most applications? How many users will flock to a smartphone platform with no apps? The wisdom of releasing a desirable phone and achieving a significant installed base before releasing an SDK makes a lot more sense in retrospect. Additionally, while Apple has a decade of experience in shipping regular updates to Mac OS X and its Xcode developer tools, Google has only shipped a random assortment of web-oriented SDKs (a number of which have been abandoned) as a tangent to its core business of selling advertisements. When the Android SDK 1.0 is finished later this year, developers will not only lack an installed base to sell their apps to, but will also have no high profile market for selling their apps in, and subsequently no financial incentive to develop applications that add value to the Android platform, just like Linux on the PC desktop. Around the same time, possibly within the next month, Apple will be shipping its second major OS release: iPhone 2.1. Apple will also be upgrading its entire user base to the new software so that developers will have a cohesive platform to target. This mirrors the efforts Apple has taken to upgrade its Mac OS X users to the same reference release. Mobile developers will be seeing money pouring in via iTunes while crickets chirp in the Android section of various mobile online stores. Apple’s iPhone Vs. Other Mobile Hardware Makers: 5 Revenue Engines Same Same, But Different: DOS Model Problems. Android developers will also have a series of other problems to manage. Like Windows Mobile, Android is intended to support everything, from BlackBerry-style keypad phones with a small touchscreen to the simple Windows Mobile Smartphone form factor lacking a touch screen to iPhone-like full size touch screens. Also like Windows Mobile, Android phone makers will have the option to leave off Bluetooth, WiFi, GPS location services, graphics hardware acceleration, and so on. Each Android phone will also have unique camera hardware, support for different video and audio codecs, and varied support for other differentiating proprietary services demanded by mobile operators. This will force developers to to make complex decisions regarding the lowest common denominator they choose to support. So while the iPhone will have a cohesive feature set, a managed software environment, and a functional market, Android will be a loose federation of hardware makers selling the same random features found on Windows Mobile today, with a chaotic development environment that lacks any central market for users or developers. And it will be run as an experiment by a company with no experience in consumer hardware or platform development. The Missing Tap. One specific example of the “DOS model problem” is that Android currently does not support multitouch. It's not touched on in the API, and Google quietly tap dances around its omission. Why no multitouch? Because multitouch screens are expensive, and most OHA hardware members are more interested in making a profit in a competitive phone market rather than impressing consumers as Apple did with the iPhone. Most existing smartphones, even those trying to directly rival the iPhone, use a stylus driven, pressure sensitive tap screen or a simpler, cheaper touch technology that lacks support for sensing multitouch. The iPhone's screen can actually sense up to five fingers at once, but the primary feature multitouch offers on the iPhone is the two fingered tapping and the pinching effects everyone associates with it. Android could certainly support multitouch if there were a demand for it, but that's the point: Google knows that its hardware partners are cheap and unlikely to put out hardware that actually competes with the iPhone. Instead of using expensive technologies that deliver clever yet largely invisible functionality, OHA members, just like PC makers, are far more likely to add flashy, impractical gadgety fluff that's cheap to tack on, such as slide out keyboards, neon tubes, and scratch and sniff stickers. That's how you impress gullible nerds on the cheap. Google itself is blowing smoke and erecting mirrors to distract from the reality that it being a “DOS vendor” means supporting bargain basement hardware from penny pinching duplicators. Android has been demonstrating some “wow” features such as a Street Maps app that pans around based on an internal compass in the demonstration phone. The problem is that that kind of thing only makes for a fun demo. Nobody needs to twirl around their phone in the air to see a view of the other side of the street, but everyone who has used an iPhone will wonder why they can't pinch to zoom out. Even worse, most Android phones aren't going to have a compass built into them, so Google is demonstrating features most Android users won't be able to use. That Sounds Like Microsoft… Google's design decisions are beginning to look a lot like Windows Vista; rather than actually working to make laptops boot faster, Microsoft came up with the idea of adding a small screen to the back of Vista laptops so users could check their email without having to wake the system up. But this was a stupid idea for a number of reasons, the most obvious being that most users just want a laptop that boots up quickly. Few laptops got the mini screen, but every user who tries Vista on their laptop will wonder why it doesn't boot up as fast as Mac OS X Leopard. In the same way, Google is advertising features for Android that most users won't ever see in their actual phones while ignoring things people will expect based on their exposure to the iPhone. Android is simply selecting the wrong features. Android will offer the advantages of supporting MMS, recording video, and the list of other features Windows Mobile already supplies. Those features didn't stop Apple from firing past Microsoft in the smartphone arena however, just as the Zune's highly touted WiFi and screen didn't phase iPod buyers. Incidentally, just months after the Zune, Apple had not only demonstrated a larger display but a higher definition multitouch screen, and not only WiFi, but functional WiFi that could be used to browse the web or check email. This suggests that Apple, with its faster release schedule, won't stay behind any of the leading features potentially offered by Android for very long. Android partners, however, will find it as difficult to catch up with Apple's unique features, just as Microsoft has been stymied to keep up with Mac OS X, the iPod, and the iPhone. The underlying reason: both Google and Microosft are tasked with maintaing support for a huge variety of hardware options demanded by all their partners. Apple has the unique circumstances to do only what it needs to do itself. Android in Windows Mobile's Shoes. Like Windows Mobile, Android faces a difficult market. In the US, it competes against the popular BlackBerry in corporate markets and the iPhone among consumers. Worldwide, it competes against entrenched market leader Nokia. The difference is that Google, unlike Microsoft, has no in. Windows Mobile was adopted by Windows-bound IT shops despite its weaknesses. Nobody has any preexisting reason to try an Android phone apart from hobbyists and open software enthusiasts, a demographic that has done little to move Linux on the PC desktop. Google also lacks Microsoft's installed base; it's starting from zero. The smartphone industry initially doubted Apple's chances of making much progress with the iPhone, despite the company having the Mac platform, the iPod, retail stores, platform development experience, marketing savvy, industrial design prowess, and so on. Google doesn't have any of those things. Mobile Providers vs Android. Apple also started with an exclusive partnership with AT&T, a three legged race that demanded effort from both. Google is hoping that hardware makers handle the hardware details and that mobile providers will be excited to sell its Android phones. While hardware makers such as HTC clearly appreciate having found a free alternative to Windows Mobile, it's not obvious why providers would be excited about Android, as it promises an openness that most mobile providers strongly oppose. AT&T took a big risk in getting behind the iPhone, as the phone encouraged users to use email rather than fee-based SMS and MMS, it supported WiFi for data access, and it bypassed AT&T's MEdia Net services to plug into iTunes instead. Verizon refused to parter with Apple and grant it those kinds of concessions. Is AT&T going to take a similar risk to partner with a phone that is not exclusive to it, and is Verizon now going to open its arms to support phones that do not exclusively support BREW, VCast and its other proprietary services? While Android may well eat into Microsoft's Windows Mobile business by stealing away its hardware makers, it seems unlikely that Android will ever serve as more than free alternative to Windows Mobile in a market where Windows Mobile is increasingly irrelevant. Android may have the dubious distinction of swallowing Microsoft's mobile business the same way Microsoft ate up the Palm OS, but even if it accomplishes that goal, Google will likely find itself unsustainably hungry immediately afterward. It will also find itself swimming in a shark tank of hungry rivals, including Nokia's Symbian, RIM's BlackBerry, and Apple's iPhone. Symbian is the final generic platform vying for the opportunity to play DOS in the smartphone market. The next article will examine Nokia's chances in its bid to match Microsoft's PC dominance in the mobile market while setting out in a new venture to copy Android's open software model. Did you like this article? Let me know. Comment here, in the Forum, or email me with your ideas. Like reading RoughlyDrafted? Share articles with your friends, link from your blog, and subscribe to my podcast (oh wait, I have to fix that first). It's also cool to submit my articles to Digg, Reddit, or Slashdot where more people will see them. Consider making a small donation supporting this site. Thanks!
10 reasons to pass on the iPad? TUAW fact check

Filed under: iPod Family, Portables, Odds and endsOver at TechRepublic's 10 Things blog, Debra Littlejohn Shinder has posted an article called "10 reasons why I'll be passing on the iPad." Some of her reasoning is sound, but quite a few of her points are easy to refute. It's worth looking at her post and the points it tries to make, because it's indicative of a widespread misunderstanding of not only the iPad's capabilities, but also its intended consumer base. 1. There's no physical keyboard Debra's correct that the iPad has no physical keyboard. But what she fails to account for is that not only will Apple sell a keyboard dock for the iPad, the device can also be paired with any existing Bluetooth keyboard. Apple's reasoning for not including a physical keyboard on the iPad is even more compelling than for the iPhone, because unlike the iPhone, you at least have the option of pairing the iPad with a physical keyboard. In order to put a physical keyboard on the device itself, there'd be two options: keep the iPad the same size and sacrifice a third of the screen's real estate, or increase the iPad's size beyond what some (including Debra) already consider unwieldy in order to include a keyboard. In landscape orientation, the iPad's virtual keyboard is nearly the size of a conventional keyboard, too, so while touch typing is going to be a challenge, it's a fair bet that typing on the iPad will be much faster and easier than the high end of 30 - 35 WPM thumb typing many people (myself included) achieve on the iPhone's far smaller keyboard. The lack of a physical keyboard on the iPhone hasn't measurably affected its sales; the iPad isn't likely to suffer many lost sales from this, either. Check out the other nine points by clicking the Read More link below. 2. One size doesn't fit all Debra claims that if the iPad is supposed to be a niche device positioned between a phone and a netbook, it should have a screen size midway between the two -- in other words, smaller than a 9.7" screen. However, that's not how Steve Jobs positioned the iPad at all during the keynote; Jobs's Keynote slide clearly showed the iPad filling a gap between the iPhone/iPod touch and a 13" MacBook. It's puzzling that in one sentence Debra complains about the iPad being too large to fit in your pocket, while in the next sentence she extols the virtues of Sony's VAIO X netbooks, which are almost exactly the same size - in terms of weight and thickness anyway. The VAIO X has an 11.1" 16:9 display, which actually makes it quite a bit larger than the iPad. One other thing about the VAIO X is quite a bit larger than the iPad: the price, which starts at $1299 -- far more expensive than even the priciest iPad. While it's true the iPad won't fit in your pocket, it's still far more portable than even a MacBook Air. Stephen Colbert even managed to pull one out of his jacket at the Grammys, so while the iPad is larger than an iPhone, it's far from the unwieldy monster many people are trying to claim it is. 3. It runs a phone OS One thing many pundits fail to account for is that the iPhone OS is actually a version of OS X adapted for a touchscreen device. No, there's no Finder, Dock, or menu bar. No, there's no Expos�, Spaces, or Time Machine. But the underpinnings of the iPhone OS are exactly the same as those of the Mac version of OS X. So when people complain the iPad doesn't run OS X, they're really pining for OS X features like the ones I already mentioned -- the Finder, Dock, menu bar, etc. However, none of those OS X features are particularly suited to a touchscreen device, especially one with a 9.7" screen. Tablet PCs running the full version of Windows have already demonstrated the pitfalls of running an OS meant for a larger device with a traditional point-and-click interface, and as a result, almost all of those devices have failed to gain traction in the market. Debra and others also cite the iPad's lack of multitasking as a strike against it. On this point, at least, I agree with them. While iPhone OS already allows for limited multitasking among Apple's own apps -- Phone, Messages, Mail, Safari, and iPod can all run simultaneously in the background -- third-party apps are still restricted to workarounds like push notifications. While restricting multitasking makes a kind of sense on devices like the iPhone 3G, with limited processing power and RAM available, on the iPad those technological limitations don't fly as an excuse. You can argue that not having multitasking on the iPad makes it easier to use for Grandma and other non-techies, but it also limits the device's potential utility. Granted, the iPad isn't positioned as a replacement for a MacBook, but the ability to run even one or two third-party apps in the background would make the device far more versatile. Personally, I would be very surprised if Apple doesn't introduce at least a limited form of multitasking in iPhone OS 4.0. Of course, I also said the same thing last year about iPhone OS 3.0, so who knows. One point bears mentioning, though: despite the introduction of iWork for the iPad, Apple is still pushing the device as a platform for consuming media, not as a productivity platform. To get any serious work done, Apple still expects you'll use your main computer, whether it's a MacBook, iMac, or PC. 4. There's not enough storage The most important question to ask on this point is, "For whom?" Debra says the 64 GB model might have enough capacity for her purposes, but she also grouses about the price of that model, comparing it to cheaper netbooks with "four times the storage." I will say that I'm puzzled at Apple's decision to top out the iPad's capacity at 64 GB, especially considering that's where the iPod touch currently tops out. A 128 GB iPad would have been very tempting indeed; unfortunately, given the price of flash memory, it also would have probably cost more than $1000. But what does 64 GB allow you to store? In my case, a 64 GB iPad would hold my entire 39 GB music library -- 19 days worth of music -- plus my entire iPhoto library of over 7000 photos, which, when optimized for the iPad's screen, would probably take up somewhere in the neighborhood of 5 GB, plus or minus a GB or two. At my most app-crazy I had about 2 GB of apps on my iPhone 3G, and "Other" space, presumably including the OS itself, takes up just over 1 GB. Added up, that equates to 47 out of 64 GB. In my case, that leaves over 15 GB of space for document storage, videos, and so forth. Let's say I store my entire Documents folder on the iPad (I wouldn't -- I use iDisk and Dropbox for that) -- 4300 documents taking up just over 2 GB of space. Now we have 13 GB left over for videos and whatever else. Even if I left myself a 3 GB buffer for whatever reason (including accounting for the GB versus GiB difference), that's still 10 GB of space for videos -- enough to store 10 two-hour films at a decent bitrate, or almost an entire season of an hour-long TV series. Let me break that down again -- a 64 GB iPad would store: -- 19 days of music -- 7000 photos -- Well over 100 apps -- A 2 GB Documents folder with 4300 items -- 20 hours of video -- Around 3 GB of space left over for whatever else (temporary photo storage, e-books, accounting for the difference between binary gigabytes versus decimal gigabytes, etc.) Granted, there are people out there with music and photo libraries larger than mine, but most of my Mac-using friends only have, on average, 1500 items in their iTunes libraries, a thousand or so photos, and maybe three pages of apps on their iPhones. 64 GB may not sound like much on paper, but practically speaking, it lets you pack around a lot of media. Unless you're going to spend weeks at a time away from your main computer, the iPad should be able to carry around enough media to keep almost anyone entertained for days on end. 5. There's no HDMI output or camera Debra claims you can't output the iPad's video to an HDTV without an HDMI connector. That simply isn't true; with a VGA adapter, you can output the iPad's full 1024 x 768 video signal to an HDTV. With a component connector, you can output a 576p PAL signal or a 480p NTSC signal to your TV. Okay, fine, it's not 1080p ultra-high-def video, but where exactly are you going to find video of that resolution anyway (besides Blu-Ray and Bittorrent)? I'll admit that it would have been nice to have at least 1366 x 768 video (1080i, in other words), but I'm betting that the vast majority of consumers aren't going to even bother hooking the iPad up to their TV at all when it's far easier to just put the screen on their laps and watch a movie on the iPad itself instead. Another point Debra brings up is the iPad's 3:4 aspect ratio, which is less than ideal for video. This has been argued all over the internet, including here at TUAW, but as many people have pointed out, the 3:4 aspect ratio is ideally suited to pretty much every other function on the iPad except video: books, documents, web pages, and photos are all laid out far closer to a 3:4 or 4:3 ratio than 16:9. Using a 16:9 ratio on the iPad would not only make the device larger than it already is, it would also leave all other forms of media on the device at a disadvantage compared to video. The iPad's lack of camera is another point Debra and others have brought out against the device, but like multitasking, this is one point on which I agree. A back-facing camera like the iPhone's doesn't make a lot of sense on the iPad -- it would be a bit unwieldy trying to take pictures or video with a device this size, rather like trying to hold up a MacBook Air to take photos with its iSight. Most people probably have a standalone point-and-shoot camera that would take better stills and/or video than the iPad's hypothetical back-facing camera anyway, and you can load those pictures directly onto the device with either the iPad-specific camera connector or SD card reader. But a front-facing camera for video conferencing definitely would have been a killer feature. Apple apparently thought so, too, because it actually included a space in the iPad for exactly such a camera, only to withdraw it for reasons known only to Apple. Whether the company is waiting for the next-gen iPad to introduce a camera or pulling a big switcheroo like it did with the original iPhone -- which was originally supposed to ship with the scratch-prone plastic face of previous iPods, but was replaced with nearly scratch-proof glass in the six months between its announcement and release -- no one can say. 6. There are no USB ports Debra's main complaints against the lack of USB ports are that you can't hook up a flash drive or a USB keyboard. As far as the keyboard goes, I've already mentioned the fact that you can purchase a keyboard dock or use a Bluetooth keyboard. As for not being able to hook up a flash drive? I can see why some people might want to do this -- expanding the iPad's storage, transferring files, etc. But I'm willing to bet that for most people this isn't going to be an issue. While I run the risk of sounding like Bill Gates's infamous "640K should be enough for anyone" by saying so (although Gates never actually said that), 64 GB of space on a device like the iPad really should suit most users' needs -- at least for the next couple of years, anyway. As for transferring files? I can think of a number of existing, cloud-based solutions, the most simplistic of which is e-mail. No, you can't transfer several gigabytes of files at a time through e-mail or "the cloud," but most people don't transfer that much data all at one go even a handful of times with a portable device, much less on a regular basis. I'm not going to go full fanboy and say it's a good thing the iPad doesn't come with USB ports. In fact, I'm kind of with Debra and the others on this one in wishing that Apple included at least one USB port. While I probably wouldn't use the port very often (if at all), it definitely falls into the category of "nice to have." I've been an iPod user for almost five years and an iPhone user for a year, and I can count the number of times I've needed/wanted a USB port on one of those devices on exactly no fingers... but I'll admit that I might sing a different tune with a bigger device like an iPad. But for most of the people who are likely to buy the iPad, i.e., the non-geek, non-techie, "I just want internet and music and movies" folks, they're probably not going to miss USB ports at all. 7. There's no flash memory slot No, the iPad doesn't have a flash memory slot. You can buy an SD card reader attachment, though, although Debra and others rail against the added cost of the connector, claiming that in order to reach "the functional equivalent of a netbook, you may end up spending a bundle." A lot of the same arguments for or against USB apply here as well; most non-geeks aren't going to miss an SD slot at all. Transferring documents via SD cards in 2010 reeks of the "sneakernet" we thought we were abolishing along with dot-matrix printers and 2800 baud modems; let's just say that most users are going to have photos and/or videos on their SD cards, most users are going to wait until they get home to their main computer to upload those files, and most users aren't going to care that the iPad's missing a dedicated SD slot any more than they cared about the iPod missing one. If anything, the argument for an SD slot is far weaker than the argument for USB. 8. The price is not right Debra claims the iPad "costs twice as much as the Kindle and other ebook readers." That's flat-out false. The $499 iPad does cost almost twice as much as the standard Kindle, but compared to every other e-reader out there, the iPad's pricing is extremely competitive once you consider all the things the iPad does that the other readers iDon't. A $489 Kindle DX, for example, while $10 cheaper than the cheapest iPad, doesn't have a color screen, has only 4 GB of storage, doesn't have a touchscreen, doesn't run apps, doesn't have e-mail, music, and so on, and so forth. The iPad's price is the one aspect of the device that few pundits have complained about; in fact, the pricing has Wall Street and other financial analysts doing cartwheels. You don't even have to compare the iPad to other companies' similar products to see how good a deal it is. The 16 GB iPad costs $300 more than an 8 GB iPod touch. That $300 gets you twice the capacity, a much larger and higher-quality screen, a more powerful CPU, better Wi-Fi including 802.11n, vastly improved battery performance, a built-in speaker and microphone, and, eventually, access to a host of apps designed to take advantage of the iPad's larger screen and higher performance. A 32 GB iPad has the same $300 price difference compared to a 32 GB iPod touch, as does the 64 GB model. Once you tack on an additional $130 for 3G wireless the price difference widens, but so does the device's utility -- access to wireless broadband anywhere there's an available 3G network, which, as iPhone users already know, is invaluable. Debra compares the fully kitted-out $829 3G-enabled iPad to "a powerful compact laptop that runs a full-fledged operating system and multi-tasks and that has USB and SD and Ethernet connectors, 4 GB of RAM, and 250 GB of storage." The "full-fledged operating system" she's talking about isn't OS X, however, and the laptop she's talking about definitely isn't manufactured by Apple. That might not make a difference to a lot of people, but if you're already in the "Macs cost too much" camp, it's no wonder the iPad doesn't hold much appeal compared to that Windows Home Edition running, plastic, bargain-bin quality laptop from Dell or HP that's almost certain to stop working in two years or less. Yes, I recognize the extremely fanboyish sound of that sentence. No, I don't apologize for it. Cheap laptops are exactly that: cheap. Call it elitism, fanboyism, Kool-Aid drinking, whatever: I'd much rather put up with the iPad's shortcomings than those of the "powerful" but oh-so-cheapo laptops of other manufacturers. 9. It's locked in "You have to buy your apps from the App Store," Debra notes. Yes, you do: from a store that has over 140,000 apps available, most of them for free, and capable of doing almost anything. Hate the App Store for some reason? Fine. Jailbreak the thing and use Cydia instead. Apple may not want you to do this, and they may go out of their way to prevent it, but if you're of the jailbreaking mindset already, that's not going to stop you, is it? A very vocal minority of people love to complain about "vendor lock-in" when it comes to the iPhone/iPod touch/iPad, even though those same people have likely been playing around with video game systems from Nintendo, Sony, and Microsoft for decades -- all platforms with "vendor lock-in" even more pervasive and insidious than that of Apple's platform. What these people don't seem to realize is that same vendor lock-in is precisely what keeps Apple's portable platforms from being riddled with viruses, malware, and apps made of more crap than code. "Security through obscurity" may be a valid(ish) argument to fall back upon with the Mac, but with 75 million plus people using the iPhone OS, it's a very high-profile target for virus writers. That same "walled garden" that Linux proponents and "open internet" evangelists whine about is what keeps the iPhone platform from being an unusable nightmare. Yes, the App Store approval process has in many cases been a pain in the nether regions, but things are improving -- apps that might have once taken days or weeks to get approved are now getting through the approval process in a matter of hours. Has the App Store's "lock-in" affected sales of the iPhone one iota? No. In fact, sales of the iPhone took way off after the App Store's arrival. Yes, "Apple as gatekeeper" gets the George Orwell fans riled. But someone has to keep the gate, because the instant the iPhone OS becomes a truly "open" platform like some people are espousing, that's the same instant the Russian mafia remote-hijacks your iPhone from a basement in Vladivostok because you just had to download that "Siberian Honeys" app from the dark alleys of the internet. Other aspects of dreaded "lock-in" that Debra's concerned about are riddled with falsehoods. "You can't run Skype to make phone calls," with the iPad, she claims. "We wouldn't want to cut into the iPhone market, after all." Say what? That must be news to the Skype team, who's already investigating an iPad-specific Skype app. It must be news to Apple, too, who no longer restricts the use of VoIP over 3G. "Nor can you download Flash to install on the browser, which means you won't be watching those YouTube videos." Say what again? Since when is the iPhone/iPod touch/iPad incapable of watching YouTube videos? Oh right: since never. No, you can't put Flash on the iPad, but according to our informal poll, 75% of people planning on buying one either don't care or are outright glad Flash isn't making an appearance. What about hardware "lock-in?" Debra says that "you can't even remove and replace the battery yourself," which has been true of every single iPod since 2001 and hasn't stopped people from buying them by the millions. She goes on and says, "if you were flying to Australia and wanted to bring along an extra battery for the extra-long flight, forget about it." Um. A two-second Google search for "iPhone external battery" might have been a good idea. Plus, speaking from personal experience, if you stay awake for a full flight across the Pacific Ocean, you're going to have a lot more pressing issues to worry about than your iPad's battery, like the fact that you're going to feel like you got run over by a truck after the plane lands. Take it from one who knows: Trans-Pacific flights are best spent in blissful unconsciousness. 10. The network Yep, the iPad's 3G connection is only available on AT&T's network... if you live in the United States. If, like me, you live in what's known informally as "the rest of the world," this argument against buying a 3G-enabled iPad holds no water for you. But let's stick to the States for a moment and analyze Debra's argument against AT&T's network. No, AT&T isn't everyone (or possibly even anyone)'s favorite US network, but the pay-as-you-go, completely contract-free plans available for the iPad are very compellingly priced. You can get 250 MB of data for $14.99 (not the $20 Debra claims in her article), which is more than enough for casual data usage. 250 MB doesn't sound like a lot on paper, but that's what my iPhone plan started out at here in New Zealand. I never once went over 100 MB or so of monthly data usage until I started using iPhone tethering, and I'd consider my data usage fairly robust. The "unlimited" AT&T plan at $30 a month is an even better deal, and even if "unlimited" only means 5 GB, you're not going to burn through that much data unless you're using the connection every waking hour of the month. Debra's argument against these plans is that it's another bill to pay on top of your cell phone bill, but that's the beauty of the iPad plans: without a contract to commit to, you can cancel the plan whenever you want. If you start out with the $30/month "unlimited" plan on the iPad, only to find out your usage isn't topping 250 MB, rather than being locked in to that plan for another 23 months, you can downgrade to the $15 plan. If you find that you don't need the 3G coverage at all, you can always buy the Wi-Fi only iPad. "Here's wishing you good luck on finding those Wi-Fi hot spots," Debra says in response to that idea, which sounds about right for us in New Zealand, where free Wi-Fi is about as rare as gold, but makes much less sense in the US, where free Wi-Fi is usually only a library or caf� away. If you absolutely must have 3G on the iPad, absolutely must not use AT&T, and are prepared to spend twice as much for the privilege of going with Verizon, you always have the option of hooking the iPad up to a MiFi (possibly -- we'll have to wait until the iPad's actually released before we know if this will work or not). Additionally, just because the iPad isn't available on Verizon right now (now now NOW) doesn't mean it never will be; Apple and Verizon are reportedly "still talking" about bringing the iPad and/or iPhone over to the network. We've come to the end of Debra's ten points, but not to the end of mine. My final point, the one that sums up all of this: like the Mac, like the iPod, and like the iPhone, the iPad is not for everyone. It's not even for me -- despite all the words I've just spent defending it, I'm not buying an iPad until next year at the earliest, and only if I decide against replacing my current, aging MacBook Pro with the same computer rather than an iMac/iPad combo. The bottom line is that the iPad can't be all things to all people. It's not meant to replace a full-fledged Mac or PC -- it's meant as an ultraportable extension of a larger device, and one with a far simpler and more intuitive interface, a "computer for the rest of us," if you will. And make no mistake: for every Debra Littlejohn Shinder, for every "open internet" geek who screams "vendor lock-in" every time Apple's name is mentioned, for every "no multitasking, no Flash, no sale" techie, for every dismissive pundit who shrugs and says, "It's just a big iPod touch," there's at least one person who has been waiting for a device just like the iPad, and those people are the ones who will make it a success. Whether you like it or hate it, the iPad is indicative of the future direction of computing. But, just for the sake of argument, let's say we can cook up a portable computer far "better" than an iPad, a dream device that has USB, 1080p output, a removable battery, runs the full version of OS X, has a front-facing camera, isn't dependent on AT&T, isn't "locked in" to the App Store, has a physical keyboard, widescreen-formatted display, and has more than 64 GB of storage. What might such a device look like? Oh. Right. TUAW10 reasons to pass on the iPad? TUAW fact check originally appeared on The Unofficial Apple Weblog (TUAW) on Thu, 04 Feb 2010 10:00:00 EST. Please see our terms for use of feeds.Read�|�Permalink�|�Email this�|�Comments Apple - iPhone - Steve Job - IPod Touch - Sony
50 Killer Mac Apps For Under $50

� �Who doesn't need more for less? We present 50 Mac|Life-approved applications--many free, all under $50--that'll guarantee you get the most from your Mac without traumatizing your wallet.�The Internet is full of noise--countless different applications for every occasion, with reviews everywhere that love and hate them at the same time. While that’s hardly news, it’s still a hassle that isn’t going away. Say you picked up a spiffy new MacBook Pro, and it’s time to kit it out with the leanest, meanest software. After all, Macs have that rich history of garage-roots development, of a few folks in a basement brewing up quality software that smokes the big-name stuff. So you’ve got a feeling there’s great, affordable software just waiting for you to find it--and you’re right. But how do you sift through the zillion calendar apps and jillion media players to find the gems worthy of your hard drive space? And more importantly, your time and money?We’re here to help with a compendium of essential software. It didn’t come easily--we debated, argued, haggled, and even pleaded to secure a prized position on this list for our favorite, most useful applications. But by limiting the software we’re highlighting to 50, we’ve guaranteed you the best of the best--no Internet spew here. And by capping the cost of the software we’ve selected at $50, we’ve made sure you can reasonably buy what you need. You may love your Mac already, but you’re not gonna believe how much it can do once you load up even a few of these choice applications.� �Entertainment�Sure, iPods and iTunes make music and movies easier to enjoy, but they're not without headaches of their own. That's where these awesome apps come in. They take the pain out of kicking back with your favorite flicks and tunes.�Simplify Media�Share & stream your iTunes library over the Internet.The iPod has made several portable music formats obsolete, and we sure don’t miss schlepping around fragile cassette tapes or heavy wallets full of CDs. But even the mighty iPod has its limits--namely capacity. That’s where Simplify Media (free, Simplify Media, simplifymedia.com) comes in handy. It guarantees that the size of your music library doesn’t matter by letting you stream music between computers via the Internet. Yup, this app will play your entire library on any computer (as long as the one that has your library is powered up and online).Stream your tunes from home or the next cube.Once installed, a simple login fires up your music. Simplify Media works with iTunes just like the built-in LAN sharing does, and the remote libraries appear under Shared, alongside any local shared libraries. Even better, you can add up to 30 friends’ shared libraries, and an iPhone app ($5.99) lets you pipe your music to your iPhone or iPod touch.��SuperSync�SuperSync keeps multiple iTunes collections in sync.�Speaking of iTunes libraries--streaming is great, but what if you want to sync libraries across multiple Macs? SuperSync ($22, SuperSync, supersync.com) makes it so. Sure, Apple introduced limited music-transfer capabilities with Home Sharing in iTunes 9, but that feature requires computers to be on the same local network. SuperSync one-ups iTunes by syncing iTunes libraries over the Internet. It’s perfect for anyone who uses multiple Macs, and SuperSync also has a bunch of other tricked-out features. In deference to the record companies, Apple makes transferring music from an iPod to a computer unnecessarily difficult. SuperSync handles the task with ease, making it a bacon-saver when the hard drive in your Mac kicks the bucket. SuperSync will even allow you to sync libraries cross-platform.SuperSync's color-coded interface helps you synchronize your iTunes tracks across multiple Macs.��VLC Media Player�Never worry about video file types again. If most of your Mac video-watching happens in the form of DVDs or QuickTime movies, you probably don’t think too much about player software. But move beyond the most basic video types, and you’re asking for trouble. With the myriad formats, containers, and encoding parameters available, the simple act of playing back a cat video can become incredibly frustrating. VLC Media Player (free, VideoLAN, www.videolan.org) is like a Swiss Army knife for digital media. It’s open source and cross-platform, and the app will play back practically any audio or video file you throw at it. VLC also handles file conversions with ease, so you can use it to convert audio and video for use online or on portable devices.It plays, it converts, it makes toast (okay, maybe not that last one.)��RipIt�Backup & convert DVDs with RipIt.There are plenty of legit reasons to rip a DVD. Backup copies of kids’ movies for the minivan, watching Glee on your iPod touch while you’re on the bus, or even just saving battery power on your laptop (playing back a file from a hard drive is much more efficient than spinning a DVD).RipIt's simple interface makes ripping DVDs seamless and easy.Once the domain of übernerds, DVD ripping is a one-click affair thanks to RipIt ($19.95, The Little App Factory, ripitapp.com). And since it makes full rips, all of the menus, bonus features, and subtitles remain intact. You can play back the resulting files with DVD Player on your Mac or use a freeware tool like Handbrake to convert your rips into iPod-friendly formats. ��Delicious Library�We love the iTunes Store, but we still end up accumulating books, DVDs, console games, and, yes, even CDs. Delicious Library ($40, Delicious Monster Software, www.delicious-monster.com) helps catalog your collections by--get this--taking snaps of UPCs via your webcam and then automatically organizing your meatspace content onto virtual shelves for easy sorting and browsing. You can track loans to friends, post items for sale on Amazon, and publish Web catalogs formatted for your iPhone. That way, you can avoid buying another copy of John Hodgman’s More Information Than You Require. ��Connect360�We’re Apple-faithful, but that doesn’t stop us from engaging in a little Modern Warfare 2 on our Xbox 360. And since the 360 is much more than a simple gaming machine, we also use it to stream iTunes tracks to our entertainment center and view pictures from our iPhoto library on our HDTV--with the help of Connect360 ($20, Nullriver Inc, www.nullriver.com), that is. It works over wired or wireless networks, and it even streams H.264 video straight from our MacBook. Sweet! ��Peel�Pack rats, beware: Peel ($14.95, Hjalti Jakobsson, www.getpeel.com) can get really overwhelming, really fast. But if you’re an avid follower of music blogs, Peel can automagically grab new tracks as they’re posted. So forget all that pesky right-clicking and manually adding to iTunes. Just feed Peel a list of your favorite music blogs, and then kick back as tons of new, free tunes get downloaded straight to your Mac. You may never have to buy (or pirate) music again. ��CoverScout�Cover Flow is one of those features that looks great in a demo but doesn’t quite translate at home. iTunes can attempt to find the album art that makes Cover Flow actually useful, but it’s limited in scope and can’t make fuzzy matches. CoverScout ($39.95, equinox USA, www.equinux.com) scours the Internet to find your missing album art and presents you with multiple options to let you choose the best images. Don’t Cover Flow without it. ��TuneUp�For all of those untitled and mistitled tracks in your music library, there’s TuneUp ($19.95/one year, $29.95/lifetime; TuneUp Media; www.tuneupmedia.com). Like CoverScout, TuneUp can find and download missing album art, but its best trick is cleaning up your ID3 tags--the artist, title, and album info displayed in iTunes. A quick search is all it takes to clear up all those Track 1s and Unknown Artists in your library. It sure beats cleaning up metadata by hand.�Next Page: Productivity Apps >> �Productivity�Takin' care of business, every day. Takin' care of business, every way. Workin' on a Mac, it's all right. This productivity software is workin' overtime.�WriteRoom�Blocks distractions so you can write in peace.Proving the tired adage that “less is more,” WriteRoom ($24.95, Hog Bay Software, www.hogbaysoftware.com) is a light text editor with a full-screen mode. Start a new document, and everything else fades away--your Dock, your menubar, and other windows on your Desktop. You’re left with a black screen and friendly green text for a clutter- and distraction-free experience. The Escape key toggles between full-screen mode and windowed mode, which resembles TextEdit with a live word count.WriteRoom can save your work as plain text, rich text, or Microsoft Word’s .doc format. The preferences offer tons of customization: auto-save, character counts, the appearance of text in full-screen mode, and more. But WriteRoom’s real magic is how it gets out of your way and lets you focus on what you’re doing.��BusyCal�One calendar application to rule them all.BusyCal ($40, BusyMac, www.busymac.com) is iCal on steroids. It dances circles around iCal, chanting, “Everything you can do, I can do better.” And it’s right. Sharing is a snap: You can set up two-way syncing with your Google Calendar or with other BusyCal calendars on your local network or the wide-open Internet. But even aside from sharing, BusyCal offers tons of calendaring bells and whistles: customizable views, sticky notes, weather forecasts, moon phases, graphical icons, a to-do list, notes, tags, and much more. And since it uses the Sync Services built into Mac OS X, your BusyCal calendars can sync with MobileMe and your iPhone. You can even switch back to iCal anytime without losing any of the events or to-dos you entered in BusyCal.So what if iCal is free? BusyCal is better.��Things�Flexible to-do list syncs with iCal and the iPhone. For busy people like us, a good to-do list is beyond essential. But some that we’ve tried are so complicated that just managing your tasks becomes a chore in itself. So the light, easy-to-understand Things ($49.95, Cultured Code, www.culturedcode.com) is a breath of fresh air. You can go the full Getting Things Done route, adding contexts, priority levels, a tickler file, and so on. Or you can keep it simple, with one-off and repeating tasks and multistep projects. iCal syncing can get your deadlines on your calendar, and Things on the Mac can sync wirelessly with Things on the iPhone ($9.99 in the App Store). We’ve tried multiple task-managment systems, from Web-based ToodleDo to iPhone apps like ToDo to Mail’s built-in To-Do list to good old paper and pencil. Things is the cream of the crop for its good looks, quick entry, and easy syncing.Things uses tags to organize your projects in a million ways--or you can ignore the tags altogether and just work.��Express Scribe�Transcriptions made easy... well, easier.Transcribing an interview, lecture, or other recording is hard enough, just with the listening and typing. Toss in the extra arm movement as you frantically click from your text editor to your audio-playback application every time you want to pause the recording or rewind a few seconds, and your transcribing job just got tougher and more frustrating. Express Scribe (free, NCH Software, www.nch.com.au/scribe) lets you set system-wide hotkeys for audio playback so you can stay in your text editor, fully control the audio, and never need to reach for your mouse.Express Scribe can also slow down your audio without changing the pitch, supports video, works with lots of file types, loads recordings from analog or digital audio recorders, and more. Plus, it’s completely free. Wahoo!��NoteBook�The Mac is silly with note-taking applications (Evernote, Yojimbo, ShoveBox, MacJournal…shall we go on?), but Circus Ponies’ NoteBook ($49.95, Circus Ponies, www.circusponies.com) is a standout. If you subscribe to “a place for everything, and everything in its place,” NoteBook can be the place for notes, Web clippings, bookmarks, documents, voice memos, photos, and more. It struts its flexibility with ready-made templates for planning a trip, writing a research paper, collecting recipes, keeping a journal, and so on, while its fun spiral-notebook interface is a nice touch. ��TextExpander�A thousand monkeys at a thousand typewriters could produce Hamlet a lot faster if they knew how to use TextExpander ($29.95, SmileOnMyMac, www.smileonmymac.com). This wonder app installs as a System Preferences pane and lets you define shortcuts for your most commonly used words and phrases. Abbreviate long URLs, your email signoff, even your own photo or scanned signature file. Then as you type those shortcuts, they’re automagically expanded to what you really wanted to say. Brilliant. ��iFinance 3�Sure, Quicken is popular and Mint.com is free, but iFinance 3 ($29, Synium Software GmbH, www.synium.de) was built from the ground up just for Macs, and it shows. The intuitive interface makes it a cinch--dare we say a pleasure?--to track your accounts, keep an eye on your cash flow, set up a budget, and graph your expenses. It can also import from CSV and QIF files for easier data entry. Plus, a companion iPhone app lets you enter transactions on the go.��FlexTime�This charming timer app ($18.95, Red Sweater Software, www.red-sweater.com) lets you set up multistep routines that run once or repeat ad nauseam. Each step can be marked by a sound, spoken text, or even running a script. Once your routine is perfect, you can export the audio to iTunes--great for following a recipe’s carefully timed steps or taking your favorite yoga routines on the road. ��DEVONthink Personal�Another great catch-all for storing, sorting, organizing, and searching information, DEVONthink ($49.95, DEVONtechnologies, www.devon-technologies.com) can take almost anything you can throw at it. Documents, PDFs, photos, multimedia files, bookmarks, webpages, iChat logs--all of those can be imported, sorted, and read right in DEVONthink. Searching is easy, and you can cobble together a brand-new document from items in your DEVONthink database and export it to your favorite text editor for printing or as HTML for posting. �Next Page: Internet Apps >> �Internet�It's a wild place, that Interweb, so there's nothing like a few primo apps to tame everything from blogging to FTPs to Twitter and Flash banners.�Transmit�Traveling the two-lane FTP highway.FTP has been around forever. Social networking and cloud computing may come and go, but FTP is in it for the long hall. Fortunately, there are a wealth of great FTP clients for the Mac, and the best of those is Transmit ($29.95, Panic, www.panic.com/transmit). The client utilizes a split directory window that shows the path on your computer and the path on the FTP site. With in-app search and the ability to sync folders on your Mac and on the FTP site, Transmit helps alleviate the search and drag-and-drop blues of other clients. The sync feature is especially helpful for Web developers and designers. You can even create desktop droplets for quick uploads to heavily used sites.Two-window FTP FTW.��Mac-Journal�Web-based apps suck.Blogging about your life is a faux pas. Blogging about anything else that people actually care about is the proper way of utilizing of the blogging systems available out there. The ongoing problem is that most blogging platforms are bit of a pain to use because they’re Web-based. Plus, if you’re somewhere without Internet access, you can’t start laying out your blog posts for your site. MacJournal ($39.95, Mariner Software, www.marinersoftware.com) solves that problem with an easy-to-use multiplatform blogging client. Lay out your articles offline with images, video, and audio, then save them for later posting. The app includes the ability to both write in full-screen mode so you won’t be interrupted by your Twitter friends, and to record an audio podcast in the client.Create blog posts quickly and without browser issues.��Tweetie�Multi-account Twitter action.After wowing the world with its iPhone Twitter app, atebits decided to release a desktop version of Tweetie ($19.95, atebits, www.atebits.com/tweetie-mac/). The app can handle multiple Twitter accounts, compose tweets in a separate window, allow you to change the account you’re sending a tweet from on the fly, and let you drag and drop pics and videos right into the Compose window. Don’t have the perfect media on your Mac for a tweet? Record a video or shoot a pic from your iSight camera directly in Tweetie. And since Twitter conversations can be difficult to follow, Tweetie displays the conversation you’re having in a timeline if you just double-click one of the pertinent tweets. The Tweetie bookmarklet in Safari also allows you to share links quickly from your browser.Have an actual conversation on Twitter with Tweetie.��Dropbox�Stop, drop, and roll on home.Transferring large files can be a huge pain. Where the hell did you leave that thumb drive? External hard drives leave an unsightly bulge in your pocket, and all those cables are always getting tangled in your shoes. That’s a safety hazard, son. Dropbox (2GB storage for free, 50GB for $9.99/month; Dropbox; www.dropbox.com) is a cloud-based storage drive that you can access from any computer or iPhone. Just pop files into the Dropbox folder on your Mac, and it automatically syncs up with the online disk (which you can view on Dropbox’s website) and with any other machines you have the application installed on. You can even share folders and files with other Dropbox users. If the free 2GB box doesn’t cut it, you can upgrade to 50GB for $10 a month.Access your files from anywhere in the universe (with an Internet connection).��LogMeIn�If you need to remotely access a Mac or (gasp) a PC with Windows on it, LogMeIn (free, LogMeIn, logmein.com) allows you to peer into your remote computer from anywhere. You can launch apps, move files, and adjust your preferences via a Web-based interface, as if you were sitting at that computer. For $29.99, you can get your iPhone in on the action too. ��TweetDeck�If you’re a Twitter power user, TweetDeck (free, TweetDeck, www.tweetdeck.com) should be in your arsenal of Twitter apps. The interface is a series of columns that displays info like your friends’ feeds, saved searches, mentions, direct mentions, and Facebook updates. You can also keep up with trending topics with just a quick glance. If there’s something you need to track on Twitter, TweetDeck can make a column for it. ��Vuze�Allegedly, BitTorrent steals medication from senior citizens, but isn’t it time to forget about all the evil things it supposedly does? Instead, focus on the greatness of Vuze (free, Vuze, www.vuze.com) and its ability to download legally available video files. After you’ve done the downloading, Vuze can convert your files for use on the iPhone, Apple TV, iPod, Xbox 360, TiVo, and PlayStation 3. It’ll even stream videos to your set-top boxes. Nice! ��BannerZest�Creating Flash banners is difficult, especially when you don’t know or own Flash. BannerZest ($49, Aquafadas, www.aquafadas.com) takes the pain out the process and gives you a simple way to create quick, beautiful Flash banners. From a standard gallery to an interactive experience, BannerZest comes with a collection of themes for different uses, and it uploads your banners to your FTP or MobileMe disk. ��FileChute�Sending large files over email can result in the dreaded bounced email. FileChute ($17.95, Yellow Mug Software, www.yellowmug.com) works with your MobileMe-, FTP-, or WebDAV-accessible Web server. Drop your file into the app, and it uploads it to your online server of choice and then creates a URL to add to your email. If you drop more than one file, you get an archive uploaded to your server. Adios, bounced emails! �Next Page: Content Creation Apps >>�Content Creation�Sure, Adobe's stuff is the gold standard, but you don't want to have to count on a good night at the poker table to pay for it, right? Cue these killer applications, which let you effectively draw, edit photos, render, animate, and even scratch for a very fair price.�djay 3�Budgeted beats to grow on.You want to spin phat beats, but your slim bank keeps you from purchasing the high-end DJ equipment and software. That’s okay, young DJ-in-training, djay 3 ($49.95, algoriddim, www.djay-software.com) gives you everything you need to rock the house without losing your shirt. This surprisingly robust audio-mixing software integrates with your iTunes library and puts all the usual mixing and scratching right on your desktop. The application supports multitouch trackpad scratching and fading between tracks, so it’s especially perfect for the last few generations of MacBooks. And as you grow as a DJ, the application will grow with you thanks to its support for MIDI controllers. That means when you get the cash for those fancy digital mixers and turntables, djay will be right there with you.With your iTunes catalog at your fingertips, you'll find some pretty interesting mashups.��Audacity�Free audio editor extraordinaire.Audio editing seems simple at first. Then suddenly, you’re knee-deep in samples, frequencies, and bitrates. Sound editing really is part science, part black magic, so we’re thankful that Audacity (free, SourceForge, audacity.sourceforge.net) removes one of the biggest obstacles: choosing a quality application and figuring out how you’re going to pay for it. Audacity is both terrific and free, which is kinda hard to beat. An audio-recording and -editing application, it captures up to 16 channels at once from multiple sources, features noise removal, includes a metadata editor, and supplies unlimited undos. It can handle most of the audio files out there, and it’ll work with multiple files types in the same project. Audacity is also is cross-platform, so if you’re a recent Mac arrival, you may already know about its awesome power.So many features, you'll second-guess the price: free.��SketchUp�3D for you and me.Maya, 3D Studio Max, and SketchUp--all of these will let you create magical 3D worlds. Only one will do it for free, and you probably nailed it in one--it’s Google’s SketchUp software (free, Google, sketchup.google.com) that brings the world of 3D to the average Joe. You can create your own items or utilize Google’s 3D warehouse to find models created by other SketchUp users. With all those models at your fingertips, you can create floor plans for your home, build a level for your favorite FPS, or export the files to animation software or Photoshop. The application includes tutorials that’ll get you up and rendering in no time at all… so now nothing stands between you and virtual-world domination!Build a virtual man-cave for you and your stuff.��Ringer�Wham-bam ringtone, ma'am.We get tons of people asking us, “How do I make a ringtone for my iPhone?” Until recently, we told them to launch GarageBand, cut a ringtone, and export it to iTunes. Now we recommend Ringer ($15, Pixel Research Labs, pixelresearchlabs.com/ringer) as the quickest and easiest way to create ringtones from your favorite songs and audio files. Ringer has access to your entire iTunes library and works with MP3, AAC, MOV, MP4, M4V, and QuickTime files. Yeah, you can make a ringtone from a video file. A super-simple editor with waveform information makes it a snap to select the perfect section of audio, and you can fade in and out of the file and preview the ringtone before cropping it and sending it to iTunes for a sync with your iPhone. ��Acorn�Using an image editor doesn’t have to cost you hundreds of dollars. In fact, with Acorn ($49.95, Flying Meat, www.flyingmeat.com/acorn), you’ll get features like layers, AppleScript support, 64-bit support, drawing, and filters in a package that’s easy on the wallet. This easy-to-use software strips away most of the features most people don’t use and gives you a clean image-editing tool. ��Inkscape�While raster-based image editors like Photoshop are great at pushing pixels around, the vector-based drawing programs are where all the real action happens. The open-source application Inkscape (free, Inkscape, www.inkscape.org) is similar to powerhouses like Illustrator and CorelDraw, but with one important difference--it’s free. The app utilizes the Scalable Vector Graphics (SVG) file format and includes a nice 3D drawing tool that allows you to set your vanishing points. ��Screenflick�With Snow Leopard, Apple introduced screen-capture into QuickTime, and it’s a nice feature if you’re looking to make a quick full-screen screencast. But if you want something that has features like fixed location output at up to 60 fps, Screenflick ($25, Araelium Group, www.araelium.com/screenflick) is an application you can get behind. It’ll highlight mouse clicks and keyboard events, adding a nifty visual cue into your screencasts that highlights what you’re doing. ��Bracketeer�While your eye can take in an amazing range of light to dark, your camera cannot. In order to help create images that include a tonal range that the average camera can’t capture, HDR applications and plug-ins have appeared on the market. These applications take a series of images that have been bracketed from dark to light and combine them to include the darkest darks to the lightest lights in one HDR image. Bracketeer ($29.95, Pangea Software, pangeasoft.net/pano/bracketeer) is a standalone application that does just that. Adjust the saturation, the contrast, and exposure from within the application. The application will even auto-align your images in case you got the hiccups while taking your pics. ��iStopMotion 2 Home�Most animators’ first animation was probably a stop-motion piece with Star Wars action figures. And whether those childhood lightsaber battles have you hoping to become the next Brad Bird, or you just love the look of stop-motion, iStopMotion ($49, Boinx Software, www.boinx.com/istopmotion/overview) is a quick, easy way to create simple stop-motion animations. Use your iSight or connect a camera to your Mac and start making your own Wallace and Gromit short. You’ll feel the Force, Lu… sorry. �Next Page: Utility Apps >>�Utilities�Slick utilities can add crucial functionality to your Mac, so we've selected the best options for everything from secure password managers and system-troubleshooting tools to an app that will let you play Windows games on your Mac... without Windows!�AppZapper�Completely trash applications.Unlike using Windoze, installing and uninstalling apps on a Mac is painless. Drag an application’s icon into your Applications folder, and you’re pretty much good to go. Deleting them is just as simple--just grab them and toss them into the Trash. But if you’ve ever dug around Library or System folders on your Mac, you’ll see that even after you Trash an app, many of them leave crumbs in different parts of your machine. For cleaning up those last little bits, AppZapper ($12.95, Austin Sarner and Brian Ball, www.appzapper.com) is a must-have utility that’s also great for troubleshooting problems. Wiping out all of an application’s preferences and other random files can often turn a troublesome app into a perfectly behaved one after a clean reinstall. Completely remove unwanted applications with a simple drag and drop.��Hazel�Clean and organize your Mac--automatically.Hazel ($21.95, NoodleSoft, www.noodlesoft.com) is kind of like Rosie the Robot for your Mac. Or it’s like OS X’s Folder Actions… if they were super-awesome, easy to use, and perfect for helping you keep your Mac’s folders and files organized. Hazel installs as a pane in System Preferences, monitoring locations that you choose, and performs actions on files based on your criteria. By creating simple rules, you can delegate repetitive and annoying file-management tasks to Hazel--for example, automatically add downloaded MP3s to iTunes or move DMGs to an archive on an external drive. Hazel can delve deep into metadata for complex actions like copying images into subfolders by ISO settings or reorganizing music files according to bitrate. You can even set up simple rules for auto-deleting items that have been in the Trash longer than a certain amount of time.��1Password�Keep all your confidential info on lockdown.You’ve heard it before--secure, unique passwords are the way to go. Yet there you are, still using the same password for everything from your maclife.com login to your Gmail and your bank account. Do we even have to tell you again why that’s a colossally bad idea? 1Password ($39.95, Agile Web Solutions, agilewebsolutions.com) can help clean up your online act, creating and managing complex passwords for every online account and then logging you in with a keyboard shortcut. The app can also be used to securely store personal information like credit card numbers and addresses for use in Web forms. And since all of your passwords are unique, you won’t have to worry about your banking info being compromised because of a data breach at that sketchy Russian website you used to download MP3s for a penny.1Password securely stores Web passwords, logins, software licenses, and other important information.��iPhone Explorer�Store & browse files on your iPhone.Breaking tradition with the iPods of yore, Apple doesn’t provide the ability to use your iPhone as a USB drive. iPhone Explorer (free, myPod Apps, www.mypodapps.com) is a simple app that will let you drag and drop files onto your phone for easy portability. The app itself is lightweight, and all it takes is a USB cable to view your iPhone’s folder structure. In addition to storing files, iPhone Explorer can be used to restore iTunes tracks from your iPod to a Mac or to rescue photographs from the depths of your iPhone’s memory. No jailbreaking is required, but more adventurous users with jailbroken phones can also recover contacts, messages, email, and other data. It’s a powerful tool, but it’s simple to use for the careful novice.��AppleJack�AppleJack (free, The Apotek, applejack.sourceforge.net) is one of those things you’ll install once and never think about again—if everything goes right. But if, god forbid, your Mac starts acting weird one day--or stops acting, period--it’ll be AppleJack to the rescue. It’s a command-line utility for diagnosing and repairing problems with your computer. Use the menu-driven system to repair permissions, validate preferences files, and remove screwy cache files.��SuperDuper�With Time Machine built into OS X, there’s really no good reason not to have an automatic backup. But Time Machine has its limits--a big one being the lack of bootable backups. SuperDuper ($27.95, Shirt Pocket, www.shirt-pocket.com) easily handles creating and updating bootable clones of your Mac’s hard drive so you’ll be ready to go when disaster strikes. Just plug in your clone, restart, and you’re up and running again. ��CrossOver Games�PC fanboys like to slag the Mac for having fewer games, but with CrossOver Games ($39.95, CodeWeavers, www.codeweavers.com), Mac users--and Linux fans too--can easily play games coded for Windows machines. The list of officially supported games is hundreds deep, and since CrossOver is based on Wine, you don’t even need a copy of Windows just to play Team Fortress 2. ��Clean My Mac�Hard drives are never big enough. Whether you have a MacBook Air or a Mac Pro, there always comes a point when there’s just not enough space on your internal disks. Clean My Mac ($29.95, MacPaw, macpaw.com) can help with that problem, scouring your Mac’s drive and tossing out all sorts of gunk you don’t need. Use it to toss unneeded language files, scrub extraneous code from universal binaries, and thoroughly clean up after deleted applications. ��rooSwitch�OS X’s Fast User Switching is handy for juggling multiple user accounts and their corresponding settings, but rooSwitch ($19, Rocket, rooswitch.com) allows you to maintain different settings on a per-application basis. Use it to manage Home and Work browser profiles, for example, or to have different profiles in your word processor for writing or editing documents. rooSwitch works with nearly any application, and it supports Automator and AppleScript for the ultimate in customizability. �Next Page: Wild Card Apps & Staff Picks >> �Wild Cards�Not all Mac apps fall into your neat little categories. These five break the mold and completely deserve a place on your hard drive.�Bricksmith�Virtual bricks you can't lose or step on? Sold!Legos are the official plastic brick of Mac|Life--we’ve had many discussions about the empires we built in our childhood bedrooms and how much we miss “playing Legos” as the soulless adults we are today. Bricksmith (free, donations accepted; Allen Smith; bricksmith.sourceforge.net) lets you recapture the magic in a highly geeky way. It’s a 3D Lego-model creator, offering drag-and-drop construction using thousands of parts in every color of Lego’s rainbow. Tutorials and the one finished model that’s included show you the ropes, and once you’re done with your virtual creation, you can export step-by-step instructions to build it for real. There’s even a mini figure generator where you can design and outfit a matching Lego man and insert him into your model. This software couldn’t be cooler.We can't believe an application this sweet is donationware.��CameraBag Desktop�Give your photos a new identity or some old-timey charm.We named the iPhone version of CameraBag one of our “101 Essential Apps for 2008,” and now the same fun can be had on your Mac, thanks to CameraBag Desktop ($19, Nevercenter, www.nevercenter.com). You drag in a digital image, and the app re-creates the look of a real film photograph--choose from Helga, Lolo, Mono, 1962, 1974, Instant, Magazine, Cinema, or Colorcross.For more variations, click the Reprocess button, and all the options will change their look and coloring just slightly. Or check the Multi-filter box and experiment with adding multiple filters to a single photo. Of course, you can export your altered images back to your hard drive without affecting the original file. The novelty of taking an everyday digital snapshot and making it look like a Polaroid image or washed-out 1974 photograph never gets old.Your digital photos, plus extra personality.��SousChef�Recipe database + shopping list + cooking assistant = one kitchen lifesaver.SousChef ($30, Acacia Tree Software, acaciatreesoftware.com) edges out MacGourmet ($49.95, www.marinersoftware.com) in the cooking-assistant category for its cloud database of recipes. Every time a SousChef user enters a recipe (133,000-plus at press time), it’s synced to the cloud, and you can search those and import them into your own library. You can also opt out of sharing your own recipes so Aunt Erma’s secret matzo ball soup stays in the family.Once a recipe’s in your library, you can edit, print, email, or blog it--or even add its ingredients to your grocery list. Click the Cook button for a full-screen view of the instructions that you can read from across the room, keeping your Mac out of the splatter zone. The Mac’s built-in speech recognition lets you advance the recipe’s steps with your own voice, or you can use the Apple Remote or a Keyspan Front Row Remote.��Temporis�Attractive, drag-and-drop timelines make it easy to "show, don't tell."Everyone loves a good infographic, or at least geeky types like us do. (And the geeks shall inherit the earth, don’cha know?) Temporis ($24.99, Bartas Technologies, www.bartastechnologies.com) makes it easy to create neat-looking timelines on your Mac, which you can then print or export as PDF or TIFF files that are ready for importing into your presentation software, word processor, or page-layout app.Adding new events is just a Command-click away, and it’s a snap to drag the start and end dates around on the timeline. The Arrange button will automatically stagger your timeline’s events into the most logical and easy-to-read order, and the Inspector lets you tweak fonts, colors, titles, labels, and your timeline’s span and intervals. You can even export the event data separately as an XML or CSV file.��Manga Studio Debut 4�Create your own comics and manga, and even manga-fy your photos.Manga Studio Debut 4 ($49.99, Smith Micro, my.smithmicro.com) is a must-have for fans of Japanese manga or anyone who wants to make their own comic books. Its ingenious Beginner’s Assistant groups together the tools by processes so you can intuitively wind your way through a typical manga workflow: sketch, panel, draw, tone, and add character dialogue.You can scan or draw your own art (graphics tablets supported, natch), play with the included samples, purchase manga content from www.contentparadise.com, or even import your own digital photos and watch Manga Studio make them all comicky-looking. Draw speed lines, add dialogue bubbles, move your pages around, and then print or export your finished comic book. Manga Studio Debut 4 is the younger brother to professional-level Manga Studio EX 4 ($299.99), but Debut has plenty of advanced features too, including layers, templates, customizable patterns, and more.�Mac|Life Staff Picks��Bass Tuner�I’m a beginning bass player--like, very beginning. So it’s a huge help that I don’t have to worry about staying in key. This terrific, simple, and streamlined little app ($9, www.rustykat.com) lets me quickly get in tune in front of my MacBook using the built-in mic. With that necessity sorted, I can fire up some tracks and tablature and focus on struggling to play along.��Multiwinia�Multiwinia ($19, www.ambrosiasw.com) offers crazy replayability. You devise a strategy for your stick-figure army, then watch them take on up to four other teams in six game types on 40 vector-graphic maps. Online multiplayer against Mac and Windows players works flawlessly and keeps me coming back for more. No Napoleon complex necessary. ��MetaX�If you need to tag a large amount of MP4 files, you could use iTunes’ painfully slow process. Instead I found MetaX (free, www.kerstetter.net) for all my tagging needs. The app will search the IMDB catalog and plug the information into the appropriate fields, then share that info via tagChimp. You can even scan DVD barcodes via iSight! ��Bean�For a word dork like me, word processors are a big deal. Bean (free, www.bean-osx.com) is a lightweight, open-source word processor. It’s missing many of the blinky lights and thingamajigs of the big boys, and that’s exactly the point. Fewer distractions equals better writing, faster. And for anyone who needs to hit a certain length, the live word count rocks. ��Fluid�I often find that Firefox has the tendency to crash when I have too many Web applications running. But Fluid (free, fluidapp.com) lets me create a site-specific browser out of my most essential websites, like Google Docs and Flickr. Simply plug in the URL, and voilà! You have a separate application running that won’t go down if something else does. ��Next Page: More Gaming Bang for 50 Bucks >> �More Bang for 50 Bucks�Some of the Mac's best games are also its cheapest? Sweet!Fifty bones won’t buy you even one new Xbox 360 or PS3 game, but on the Mac, you can snap up a stack of premier games for less than that. Or at least, that was our theory when we gave Florence, our new associate online editor, 50 whole American dollars and asked her to max out her Mac with the best gaming that short stack of money could buy. Man, did she score--check out the results of her diligent “research.”�Plants Vs. Zombies�$16, amazon.comLine up perilous peashooters and sun-soaking sunflowers against an abominable horde of zombies in Plants vs. Zombies.This animated tower-defense favorite pits you against a horde of zombies with one thing on their (decaying) minds--invading your home for brains! Pit your arsenal of zombie-fighting plants, each with their own spectacular organic weaponry, against 26 zombies and 50 levels of adventure. Fair warning: Once you start playing this excellent game, it’s incredibly hard to stop. �World of Goo�$10, amazon.comStack up adorable globs of goo to build structures and watch them band together as you help transport them across various levels.World of Goo is another addictive and totally adorable puzzle game. Created around the idea that circular goo balls make adequate building materials (naturally), the game has you solving puzzles by dragging and dropping goo to create all kinds of crazy structures that enable you to transport your goo across the level. The oh-so-cute googly-eyed blobs pack the game with charm, and you can also connect online and play against other Goo architects around the world.�Braid�$15, playgreenhouse.comBraid's aesthetically appealing backdrop and profound storyline will keep you engrossed until the very end.Some games defy description, and Braid might be easy to pass over because it appears to be just a mix of platforming and time control set against a gorgeous backdrop. But it subverts and transcends those two well-worn clichés with brilliant design and an absorbing story that packs a twist that you’ll never see coming. Watch the YouTube videos if you need help solving its puzzles, but just make sure you see this masterpiece through to the end.�Balcassa�$8, openplanetsoftware.comBalcassa has a mountain of exciting brainteasers for the puzzle fiend.Balcassa feeds off those nightmares you still have about attempting to master that archaic, rainbow-colored Rubik’s cube. And while most of you probably never cracked the damn thing (we didn’t!), Balcassa gives you a second chance. The objective of the game is to slide the cubes into a specific sequence, pattern, or orientation. It may sound like a simple task, but much like fiddling with a Rubik’s cube, figuring it all out is the real reward.�Freeware Fun�If you’re interested in first-person shooters and MMORPGs, Quake Live and Second Life can give you hours of entertainment at our favorite price: $0.00. Both games perform smoothly on Mac OS 10.4 or later. Quake Live doesn’t require beefy hardware because it runs through your Web browser. But that doesn’t stop it from delivering all the fast-paced action of the classic first-person shooter. Second Life, while not as packed with storyline as World of Warcraft, offers a similar massively multiplayer world where you can meet people, customize your character’s look, and participate in a virtual world that’s just like our own. You don’t even have to watch the clock to make sure you’re on time for a player-versus-player raid!You don't need fancy computer hardware to frag your way through this beloved shooter.�Vital Statistics on Our 50 Killer Apps�Total cost if you bought all 50 apps: $1219.83Number of apps that are free: 13Apps that have an iPhone counterpart: 15Whaddaya waiting for? (apps that have a free demo): 39Number of countries these apps were born in: 7Apps named "iSomething": shockingly... just 3!Apps that require Snow Leopard: 1Apps that require Leopard: 14Apps that promise "iLife integration!": 9�
How to Use Your Mac and Your iPhone to Completely Automate Your Home

Modernize your home and simplify your life with these painless products and strategies that automate your house, apartment, castle, or whatever keeps the roof over your head.� �Illustrations by Hanoch Piven Still using jagged little strips of metal to unlock your front door? Paying someone to feed your pets while you’re away for a weekend? Then it’s time to truly enter the second decade of the 21st century. Setting up home-control automation that runs from your Mac and iPhone is surprisingly simple, and the results can feel like magic. We kick things off with a primer that takes the hassle and jargon out of home control, then dive straight into showing you the best possibilities for managing your home’s lights, entertainment, security, and loads more. Just wait until you check out the washing machine that tweets when it’s finished a load…�What Exactly is Home Control?�You might’ve also heard it called “home automation,” and you might be a bit reluctant to slog through all the jargon and devices that the phrase brings to mind. But really, it’s simple. There are two types of home-control systems: the fantasy technology you see at Disney’s Tomorrowland and the gear you can actually deploy in the real world. Unfortunately, manufacturers of home-control systems have overpromised and under-delivered for so many years that many people have just stopped listening.Good news: It’s safe to start listening again. There’s still a yawning chasm between fantasy and reality--we’re a long way from having a robot butler greet us with our smoking jacket and a perfectly muddled mojito as we step out of our flying car. But we can manage nearly every system in and around the home: lighting, heating and cooling, home theater, security, even irrigation.Why bother? Home-control systems are appealing for many reasons: They deliver unparalleled convenience and efficiency, they add value to your home, they strengthen your home’s physical security, and they help reduce your impact on the environment. With the right tools, you can monitor and manage all your home systems whether you’re on the couch, in the car, or at work. We’ll discuss those specific applications in the following pages, but first, it’s important to begin with an overview of the basics. Which home-control standard do you want to use? There are four major ecosystems to choose from, and naturally, they’re mutually exclusive (at least for the time being)…�X10/Insteon�Introduced by Pico Electronics way back in the 1970s, X10 is the granddaddy of home-control technology. The passage of time and the long absence of significant competition helped X10 amass the largest installed base of any home-control technology, despite a reputation for being as reliable as a British sports car from the same era.X10 devices use a primitive form of power-line networking, meaning commands travel over your home’s existing electrical wiring. The X10 protocol doesn’t include a feedback loop, so there’s no way for devices sending commands to know whether those commands have been received and executed. The technology is also highly susceptible to electrical noise, which X10 devices sometimes interpret as valid commands. This can result not only in false negatives (a light or an appliance doesn’t turn on or off in response to a command), but also false positives (turning on or off in the absence of a command).Insteon, developed by SmartLabs (a major distributor of X10 products) in 2001, builds and improves on the X10 protocol without rendering X10 devices obsolete. Like the ZigBee and Z-Wave standards we’ll discuss next, every node on the Insteon network is capable of receiving information and passing on the command to the next node if it’s not the intended target. Unlike those two standards, Insteon devices use both radio frequencies (RF) and power lines to communicate (this retains X10 compatibility and reaches devices where radio waves can’t penetrate).SmartLabs' Insteon uses radio frequencies and power lines to communicate.SmartLabs maintains its own online retail operation and sells directly to the do-it-yourself market. The Insteon ecosystem is extremely robust in terms of the systems it can manage. You can buy plug-in and in-the-wall lighting controls; thermostats; motion, door, and window sensors; irrigation controllers; and more. Third-party support is very good in some respects and surprisingly limited in others. For instance, you’ll find a number of Mac software controllers (see below), but none of the major lighting-control manufacturers in the U.S. (Cooper Wiring Devices, GE, Intermatic, or Leviton) build Insteon-compatible switches, dimmers, or receptacles.Insteon’s failure to gain support from other manufacturers will likely limit its long-term prospects. The development of a bridge (a device capable of translating commands from one standard to another) would save Insteon customers from getting hosed if the market ultimately embraces one of the other competing standards. �ZigBee�ZigBee is the only home-control specification based on an IEEE standard (IEEE is the leading standards organization for device manufacturers; you’ve likely heard of its 802.11 standard for wireless networking). And you might think ZigBee’s designation as an international standard would automatically render it the marketplace winner (after all, how many wireless-networking products buck 802.11?), but far fewer ZigBee products are available to the do-it-yourself crowd than either Insteon or Z-Wave.Part of the problem is that early versions of the ZigBee standard didn’t guarantee interoperability; companies were allowed to develop products that worked only within their own proprietary systems. ZigBee does have a strong presence in the energy-consumption and -management market, where it’s embedded in thermostats inside the home and in utility smart meters outside it. One of the largest home-control manufacturers, Control4, builds complete ZigBee-based systems; but you must acquire it from a contractor who will handle the installation (charging you handsomely and limiting your expansion options in the process).Few ZigBee devices are sold at retail today, and none of the Mac home-control software programs we looked at are capable of operating a ZigBee network yet. Still, ZigBee’s status as an IEEE standard carries a lot of weight, and that could make it a major contender down the road.�Z-Wave�Z-Wave is a proprietary wireless home-control standard developed by Zensys, and it enjoys robust support from more third-party manufacturers than either Insteon or ZigBee. Cooper, GE, Intermatic, and Leviton offer comprehensive Z-Wave lighting controls; Wayne-Dalton builds garage-door openers; Schlage manufactures door locks; and so on.Control your home's temperature with this Z-Wave thermostat from Trane. You can buy nearly all these products at retail, but Wayne-Dalton’s HousePort and TrickleStar’s Z-Wave widget are the only Mac-compatible home-control programs we’re aware of, and they’re both very rudimentary. But Z-Wave has gathered more industry-wide momentum than either Insteon or ZigBee (including a critical endorsement from Intel), which could help it become the eventual home-control standard. Hybrid ZigBee/Z-Wave systems are also an option--Control4, for instance, introduced a bridge device late last year that enables its ZigBee system to control Z-Wave devices. Handy.�The Future Awaits… �Even more good news: There’s no need to make a decision just yet. In the next few pages, we’ll outline the most useful automation options for everything from automatically turning on your lights to amazingly simple webcam security to streaming video servers. Once you decide what’s right for your home, refer back to this primer to decide which hardware standard and corresponding software is right for you. Then it’s time to get your DIY on… even if doing it yourself amounts to Googling “professional home automation installers.”�Home-Control Software�You'll need to manage your entire home-control system by running software on your Mac that "talks" to your various interfaced devices. The major software players are:Indigo: Perceptive Automation’s Indigo Lite ($89.95) is compatible with Insteon and X10 modules, but not ZigBee or Z-Wave. It includes both a built-in web server and client/server architecture, so you can control the entire system locally or remotely. You can also schedule events (turn on the outside lights at dusk), set up triggers (send an email message if a door sensor is activated; monitor and program your Insteon thermostat), and more. Indigo Pro ($179.95) adds a host of advanced features, such as voice-command response. You can also control Indigo with your iPhone using the free app Indigo Touch.Indigo's software enables you to control your system remotely.XTension: Sand Hill Engineering’s XTension ($149.95) is compatible with X10 devices, several RF and niche interfaces, and certain wireless weather-monitoring products manufactured by Oregon Scientific. A technically savvy audience--even home automation contractors--will find a lot to like, but the software doesn’t support ZigBee, Z-Wave, or Insteon modules, which is… odd.Thinking Home: Always Thinking’s Thinking Home ($79) works with X10 and Insteon modules, but not ZigBee or Z-Wave devices. It’s not as sophisticated as Indigo, but it covers the basics and boasts an easy-to-learn user interface. �Next Page: Lights, Power, Heating, Actions! >>Utilities: Lights, Power, Heating, Actions!�Play puppetmaster with your home's utilities from your Mac and iPhone, and reap the benefits of convenience and efficiency.�Light Your Way�Lighting automation puts the “utilitarian” into home-utility automation. These upgrades are flashy only on a literal level; you probably won’t go bragging to coworkers about how your House of the Future can turn its lights on and off. But these techniques form the foundation of home automation and make a great place to kick things off.For starters, try teaching your house to turn on the lights as you pull into the driveway. In addition to a basic home-control setup with Mac software and a hardware interface, you can add driveway-sensor modules ($169.99) or an automation-savvy garage-door retrofit ($71.99). Or just get a new garage-door opener ($189) with a Z-Wave interface to both control and monitor the door. With your Mac software, you can then build an if-then script that ties into your home lighting. If a car pulls into the driveway, activate the exterior house lighting. If you open the garage door, turn on the entryway lights inside.XTension lets you graphically assign icons that match your home setting.More sensors can create additional options. An outdoor motion sensor with floodlights ($54.88) can turn on when someone passes by. Your Mac could then log the time it happened and snap a webcam picture of your yard.You can take the process indoors, activating room lighting based on a motion sensor ($34.99). Full indoor automation can be harder since you might want to lounge around, but sitting without moving would turn the lights off. Still, it can work well in certain situations, such as lighting up a party as it moves around into different rooms.�Control Utilities and Devices Over the Internet�Most home automation software can connect online, letting you control devices from anywhere. Cancel your sprinkler schedule on a rainy day, open the shades in your teenager’s room at noon, adjust your thermostat when away, and otherwise tap into your setup over the Internet. Indigo and Thinking Home (see above for details) enable a web server within the automation interface. XTension uses an optional plug-in, X2Web ($39.95), to connect online.Indigo Touch, a free iPhone app, lets you change home-heating conditions from wherever you are. You could also remotely connect to an online Mac and control the whole computer as if you were sitting at home, directly using the automation software of your choice. Several remote-access tools enable this approach, including GoToMyPC ($19.95/month) and LogMeIn Free (free). LogMeIn even offers an iPhone version of the app, LogMeIn Ignition ($29.99). Or if you’re on MobileMe ($99/year), the Back to My Mac feature does the same thing. These tools might also be easier alternatives to setting up online components in the automation software because you shouldn’t have to make special network configurations on your home router to allow access.Open-ended plugs, such as the EZ102X4 (top) and the ApplianceLink V2, let you connect any device to your automation network.And many iPhone apps offer another way to connect to your hardware over the Internet. Indigo Touch (free) is a companion for that desktop software. Otherwise, just search for “X10,” “Insteon,” or “home automation” to browse the App Store. Be sure to read the requirements closely--some interface with software on your home Mac, while others talk directly to certain Internet-enabled automation controllers.�Create Your Own Animal House�You can more easily take good care of your pets in an automated house, especially if you’re coming home late or taking a short vacation. Some hardware ties directly into your setup, while you might have to creatively hack other devices.For occasional meals, consider an internet-connected device, such as the Petwatch feeder ($269.99). The hardware includes a webcam so you can view your pet wherever you are.With this Petwatch feeder, you can watch and feed your pets remotely.If you’re technically minded--or you can draft someone who is--get creative with other home automation devices for great pet combinations. Some pet doors unlock when Fido or Whiskers get close; their collars hold a key. For one option, try a Solo Pet Door ($395 and up). This device retracts when it senses a magnet that your pet wears.We couldn’t track down any pet doors that talk to home automation systems, but you can combine a door like this with your own sensors. Add a proximity sensor and webcam to track and record your pet movement; you could even have your Mac email or SMS a picture. If you add a power relay to the mix, such as the EZIO2X4 ($134.99) or Insteon ApplianceLink V2 ($34.99), you can lock the door remotely. Maybe you want to give your pets access depending on the time of day. Or you could lock the door after a cat returns from a night of carousing. (There’re loads of creative options out there; for a few more, see Top Ten Wonders of the Home Automation World below.)�Use Home Control To Live Greener�A home-control system can also help you to reduce your carbon footprint and use previous resources more efficiently. Here are six ways to get started:>> Rather than leaving your exterior lights on all day so your home isn’t dark when you get home, retrofit your light switches and use home-control software to turn them on when the sun sets.>> Conserve water by installing programmable sprinkler controllers that can adjust their irrigation schedules in response to weather conditions and forecasts.>> Create a vacation “scene” that turns your HVAC system off while you’re away. The system can also turn various lights on in the evening and off at night, using a randomized pattern that will fool prospective thieves into thinking the house is occupied.>> Install a programmable thermostat that turns your climate-control system off 30 minutes before you leave and 30 minutes before you’re scheduled to return home. Use your iPhone to remotely update the routine should your plans change.>> Reduce your electrical consumption and improve your media-room ambience by installing a dimmer that brings down the lights when you press Play on your remote control.>> Add an Insteon-enabled 220-volt control to your current high-voltage electrical appliances, such as a water heater (a notorious energy-waster), and conserve money and power by shutting them down during the day or when you’re away from home for extended periods.�Next Page: Become Master of All You Survey >> Security: Become Master of All You Survey�You install software updates to keep your Mac and iPhone secure. Let them return the favor by keeping tabs on your home while you're away.�Keep an iSight on Things�Mac has a built-in iSight--or almost any QuickTime-compatible camera attached--you’re one step away from a surveillance system. All you need is software like Security Spy ($50) or EvoCam ($30), and you’re in the counterespionage business. Each application records pictures and video to your Mac continuously, according to schedules you define, or when it detects motion in a camera’s field of view. Just launch the app, point your iSight where you expect snoops to sneak (like a doorway or maybe the desk holding your plans for world domination), then leave your computer running. When the camera picks up movement, the software can start recording, email you a photo of the suspicious event, or alert the Mac running your home automation system to trigger a larger security plan. If you’re more curious than concerned, both applications can upload pictures to an FTP site and serve video to the internet, letting you view your camera’s feed from a browser. You can even log in remotely and tweak your security camera’s settings.EvoCam's surveillance system indulges your counterespionage fantasies.An iSight or webcam is fine for a small room, but Security Spy and EvoCam can monitor and control multiple video sources simultaneously. If your need to know extends to several rooms or even outdoors, you’ll want to weave a larger web of spies... er, cameras.�Expand Your Horizons�Stepping up from a single-camera system doesn’t have to be difficult. The same software and principles apply; you’ll just add additional cameras, video servers, or network cameras to view and control it all from a central Mac. Video servers send footage from multiple cameras to your wired or wireless network. If your cameras are digital, other Macs running surveillance software can do the job of the server. But if you’re using analog cameras like Q-See’s night-vision-capable QSC48030 ($199.99), you’ll want a dedicated server like Axis’ 240Q ($499.99) to digitize the signals so they can be seen by your Mac.Monitor from afar with Axis's 214 PTZ camera.Network cameras have built-in web servers that can join networks without the need for extra gear. A wide range of network cameras is available for every budget, from Panasonic’s webcam-style, 802.11g-enabled BL-C131A ($299.95) to the Axis 214 PTZ ($1299.00), which wouldn’t look out of place in a villain’s lair (or on a department-store ceiling). These and many other network cameras also sport lenses that can remotely pan, tilt, or zoom in to give you a better view of the action.There are endless varieties of hardware to consider, but the good news is there’s plenty of gear out there to fit your needs. Both Security Spy and EvoCam’s sites offer lists of compatible equipment that make good starting points for building a home-surveillance network.�Sensor Yourself�Handy as video surveillance is, it probably won’t be a good fit for every room in your house. For places where cameras are impractical, obtrusive, or just plain weird, Insteon motion sensors and magnetic door switches can keep tabs on who goes there when you’ve gone out.SmartLabs Design’s battery-powered Wireless Motion/Occupancy Sensor ($34.99) installs almost anywhere to detect motion in a 110-degree arc at a range of 40 feet. When an intruder is discovered, the Mac running your Insteon system can send you an email, turn on lights, or release the hounds. Because these motion detectors work by sensing heat, you’ll want to install yours in places without extreme fluctuations in temperature. That includes areas near heating grates, fireplaces, or large windows that get lots of sun.SmartLabs' wireless motion sensor alerts you to intruders.If motion detectors won’t do the job, guard your perimeter with SmartLabs’ TriggerLinc Wireless Open/Close Sensor ($34.99). Half the sensor attaches to a door, and the other half installs beside it on the door frame. Opening the door breaks the magnetic contact between the halves, letting your network know a would-be 007 has entered the room or found the hidden compartment in your desk. Since the TriggerLinc is compact and wireless, it installs on just about anything that opens: windows, drawers, server closets, you name it. You’ll never wonder if the babysitter has raided your liquor cabinet again.�Unlock the Possibilities�Security isn’t just about keeping people out. It’s also about letting the right people in, and the internet can help. The web lets you access secure information... why can’t it open your front door? For a monthly fee of $12.99, that’s just what Schlage’s LiNK Starter Kit ($299) can do. Its lever lock (also available in a dead bolt model) replaces the one already installed in your door, and ten buttons above its traditional keyhole allow entry with a programmable access code. But the lock also sports a battery-powered transmitter that talks to the included Bridge, a base station that connects to the internet and creates a wireless network for other LiNK devices, like the lamp controller that rounds out the kit.Schlange's LiNK Starter Kit remotely opens your front door.Once you’re a LiNK subscriber, you can log in to Schlage’s site and control your lock from anywhere. Need a friend to check your house while you’re away? No problem--remotely program your lock with a custom access code. The in-laws arrived while you’re stuck at work? Just open the door for ’em (or don’t, we won’t judge). You can even use the free Schlage LiNK iPhone app to manage access while you’re on the go. If you’re worried about being locked out when the internet is down, Schlage claims its locks’ batteries will last up to three years... but keeping a spare key on hand never hurt anybody.�Put Professional Security a Touch Away�Schlage’s LiNK is one of several commercial packages that combine home security, automation, and the iPhone to monitor and control your home without fuss. Even if you’re not the DIY type, you can bring your peace of mind into this century.Commercial security companies offer plans and products designed to work together seamlessly. Products can include motion detectors, cameras, and other sensors run from a central control panel on a wall instead of your computer. While the basic idea is the same as a home-built system--devices monitor your house and warn you in case of trouble--commercial systems can offer integrated fire detection and alerts to personnel who will contact the authorities in an emergency. Plans cost anywhere from $30 to $50 a month (plus installation fees), but their features and simplicity may be worth the expense.For a monthly fee, commercial security companies can provide more than peace of mind.Alarm.com, CPI Security Systems, and Platinum Protection each offer free applications that let iPhone users control their security systems. These apps let you arm and disarm your system, monitor camera feeds, receive notifications when sensors detect something, and view a history of recent security events. Want to know what time your teenager really got home from his friend’s house? There’s an app for that.�Next Page: Just Stream It >> Entertainment: Just Stream It�Your entertainment wants to be set free... and you want it to be too. These four easy setups will help you get the most out of your music, movies, and TV.�Enjoy Your Music Everywhere�Setting up a streaming audio system for the first time is like that day when you switched to a DVR to watch TV--you’ll wonder how you ever enjoyed your tunes without it. Once all your music’s on a home network, you can listen to your songs from any computer or standalone music-playing device. Whether you’re unwinding, waking up in the morning, or broadcasting beats throughout your house for a party, you don’t have to fuss with issues like which Mac has which MP3 or where that blasted CD got to--all your music is where you want it to be.Mac fans typically choose between three major music-streaming systems: Apple AirPort Express ($99), Sonos hardware ($349 and up), or Logitech Squeezebox devices ($149 and up). Each system has its own infrastructure, including ways to control everything from an iPhone or iPod touch. And each one has benefits and drawbacks in certain situations.Apple's AirPort Express wirelessly connects your Mac to your stereo.As expected, Apple’s AirPort Express is the best match for iTunes… and little else. These little boxes connect to a small set of computer-style speakers or into a home stereo, so factor those costs into your budgeting. You’ll need one AirPort Express and speaker set for each room you want to play music in. An Apple TV ($229) can also do double duty, streaming music even when your TV is off.While AirPort Express scores with simplicity, there are a few drawbacks. One or more Macs will have to be left on to play music, and extra features that the other systems pack--such as alarms and online services beyond basic streaming radio--don’t work without additional software.Next up: the Logitech Squeezebox devices. They work well once set up, but they feel more complicated than the other choices. Their server software runs off one of your Macs, telling Squeezeboxes where to find your songs. Like the AirPort Express, you’ll have to have a Mac running to access home audio.Sonos Bundle--along with the Sonos app--turns your iPhone or iPod into a remote control.Unlike Apple’s option, Squeezebox devices can play back more internet choices, including Rhapsody and Napster subscriptions. And you won’t have to keep a Mac running when playing online sources--woot! Logitech also offers several Squeezebox devices, from a clock radio–style box with a built-in speaker to hardware that connects to an entertainment center. Consider the Squeezebox if you can sacrifice some of the AirPort Express’s simplicity for better internet features.Last but not least, Sonos rules high-end audio streaming because of the care put into its hardware and interfaces. And audiophiles can really hear the difference between a Sonos device and its competitors. Like Logitech, Sonos hardware comes in a few packages, some designed to attach to a home stereo, one with built-in speakers, and some that connect to speakers. Sonos devices lack an interface beyond volume/mute buttons, so you’ll typically control everything with the excellent standalone remote ($349) or iPhone app. Sonos’ internet streaming choices match the Squeezebox, but unlike either competitor, Sonos hardware can play music directly from a network hard drive, so you don’t need to keep a Mac running. But Sonos might K.O. your budget as much as it does its competitors. You can pick and choose which gear you want, but plan for roughly $500 or more per room. Yowza.�Share a Single iTunes Library with Multiple Macs�You’re probably thinking, wait… iTunes works well to share libraries and stream audio over a network. And if you’re happy with that method, there’s no harm in sticking with it. But iTunes sharing doesn’t let you sync music from any system to an iPod or compile ripped songs in a single location--and again, your main Mac needs to be left on for it to work. Fortunately, you can show your music who’s boss and let all of your Macs access a consolidated iTunes library.Before you begin, consider using TuneRanger ($29.99) to sync different libraries together into one master audio source. Then transfer that combined music folder to a network server or always-on Mac that everyone can reach. Launch iTunes on one Mac while holding Option, pick Choose Library, and navigate to the library file on your network.This time, the dreaded can't-find-library box is a good thing.On the other Macs, hold Option when launching iTunes, but make a new library on the local hard drive when prompted. On those systems, change the media folder location in the advanced iTunes preferences to point to the music shared on the network. Within the advanced iTunes preferences on all Macs, be sure to enable the checkbox to copy files to the media folder when adding to the library.Now install Syncopation ($24.95) on each Mac to keep the iTunes libraries synced. Check the setup documents for details, but be sure to click the option to Import Tracks Without Copying in the Advanced preferences.�Breathe Music into Old Macs and iPods�If you’ve got an old Mac sitting around, you can dust it off and turn it into an audio client. Translation: You’ll be able to control it from another computer, pushing songs over your network as if it were Squeezebox or AirPort Express hardware.You’ll never have to turn on--or even connect--a display, either. Try Airfoil on your host computer ($25) with Airfoil Speakers for Mac (free) on the old-Mac-turned-audio-client. You can even duplicate results on an iPhone or iPod touch with Airfoil Speakers for Touch (free).Stream MP3s and internet radio to your stereo with Softsqueeze.Even if you have no Squeezebox hardware, you can install the basic Squeezebox Server (free) software on your main computer to stream audio. Then add Softsqueeze (free) to your old networked Mac, and the Squeezebox software will treat it just like standalone hardware from Logitech.�Get Started on Streaming Video�Yes, your screen-viewing time can get better. Instead of sharing videos directly between various Macs, you can streamline your consumption of movies and TV by creating a central server that holds all your video. With this method, you’ll leave the server running instead of having to keep various Macs online. You’ll be better organized too.Don’t overthink the biggest piece of hardware in this process: the server. Just repurpose nearly any Mac sitting around. Even a five-year-old laptop or iMac will do the trick. Or for bonus points, turn an old PC into a Linux server.Once you scrounge up an old computer, consider its drives. For a moderate video collection, you’ll want about 60GB of free space. If you gobble down video like Wimpy takes to cheeseburgers, plan for 120GB or even more. Also aim for a speedy drive interface; essentially, just avoid connecting over original USB, which you might find on old systems. And be sure you’ve got a DVD drive if you’re going to transfer over movies. Check out this article for tips.Your network makes up the other biggest factor for streaming success. 100BASE-T is a must; if you have any old 10BASE-T devices between the server and clients, video will stutter. Ideally, consider gigabit (1000BASE-T) devices. If you must have a wireless client or server, get at least 802.11g or 802.11n Wi-Fi, and keep 802.11b devices--the original AirPort standard--off the network. In many situations, old devices slow down the network to maintain compatibility. That said, more than 10 years after Apple introduced AirPort, we still prefer an all-wired connection because it’s more reliable and faster than most wireless networks.Once you connect everything, you’ll just store all video files on the server and play them from client Macs or other devices. Again, iTunes provides the simplest way to manage everything: Run it on both systems, and use shared libraries to stream the video.iTunes can also help you get started with video streaming.But several other software options deliver fine alternatives. Bundled with OS X, Front Row’s big interface is ideal for watching shows across the room. Plex (free) and Boxee (free) are also built around long-distance interfaces and add more internet features than Apple’s software. Check out this article for even more tips, including additional TV-connected devices that can stream shows and directions to hack an AppleTV to run Boxee. Have fun!�Next Page: Top Ten Wonders of the Home Automation World >> Top Ten Wonders of the Home Automation World�You've seen home automation by the book--now check out home automation off the hook. These labors of love take the good life to a level even the Jetsons never imagined.�10. Grass Has a New Enemy� We’re all about using the right tool to make a job easier, especially when that job is mowing the lawn in the summer heat. Terry Creer must agree--his remote-controlled lawn mower grafts an electric lawn mower to the wheels of a motorized wheelchair operated with a hobby-store radio controller. Swapping out the wheelchair’s original joystick for a wireless receiver keeps the mow-bot on the right path, and a fail-safe mechanism kills the motor if the controller’s signal is ever lost. Total cost for the project was less than $500. Sipping a cold drink while the lawn mower does all the work? Priceless.�9. Tweets, Shoots, and Leaves�Want to make the world a greener place? The Botanicalls tweeting plant monitor lets you do just that, one plant at a time. It’s a $99.99 kit that, along with a soldering iron and a little patience, lets you build a leaf-shaped moisture sensor that you stick into a plant’s soil. Once installed in your plant’s pot, the Botanicalls runs on AC power and plugs into your router’s Ethernet port to tweet when your leafy friend is feeling a little dry. With Botanicalls, you can embrace the DIY spirit, expand your techie know-how, and keep the flora in your life happy. What could be better?�8. "Alcohol? Why, It's My Primary Function, Sir."�When you sense the need to party, Jamie Price’s Bar2D2 is definitely the droid you’re looking for. Built in eight months from plywood, polycarbonate, and a used electric scooter, Bar2 works the room by remote control, serving drinks wherever he’s needed. A beer elevator brings cold bottles to any partygoer’s reach, and six onboard mixers let Bar2 make a galaxy of cocktails with the push of a button. And when the music starts, his sound-activated neon lights help make the party fully armed and operational. Maybe the Empire would have been cooler about that whole rebellion thing with a few of these guys scooting around the Death Star.�7. Dryer Sheets and Washer Tweets�Getting clothes dirty is fun, but washing ’em is a drag. Who needs the stress of waiting for the spin cycle to end? That’s why we wish we had Ryan Rose’s tweeting washing machine. The limit switch installed on its timer lets a simple microcontroller know when the washer is on or off. Red LEDs added to the washer’s controls show when it’s waiting for a wash to start, and a green LED shows when a wash has begun. When the load is finished, the washer tweets an update and displays an alert on a wall-mounted screen. It’s the coolest thing to happen to cleanliness since the bubble bath!�6. The World Will Tweet a Path To Your Door� You might think a wireless doorbell would be convenient enough, but not Roo Reynolds. His tweeting doorbell transforms an everyday wireless doorbell and ringer into an internet-connected chatterbox that gets two alerts for the price of one. The doorbell works like any other, but the ringer mechanism--squeezed into an Altoids can carefully cut to expose the ringer’s wireless antenna--sports a tiny circuit board that’s attached by a USB cable to a nearby computer. When visitors drop by and ring the doorbell, the computer tweets a simultaneous alert. Now that’s a curiously refreshing idea!�5. Just the Cats, Ma'am� When the neighborhood critters started sneaking through Ioan Ghip’s cat door for free meals, he took matters into his own hands, DIY-style, to make a tweeting cat door. First he outfitted the collars of his cats Gus and Penny with RFID (radio frequency identification) tags. Then he added an RFID reader and computer-controlled servo to the cat door so it would recognize only his two cats--no squirrels, raccoons, or bears allowed. Now when the spare laptop that monitors the cat door detects the lucky kitties nearby, it opens the door and tweets an update, while a webcam snaps a shot of them coming or going. Say cheese, guys!�4. And We Thought Kernel Panics Were Scary� Who says all automated homes have to be convenient and relaxing? Not automation contractor Jeffrey Lehman. Years ago he teamed with Halloween Park, a haunted-house attraction in Strinestown, Pennsylvania, to turn the spook show into a fully interactive, living videogame. Fiendishly clever use of motion detectors and other sensors guides victi… er, visitors through 26 rooms of creepy interactive puzzles that must be solved to escape the park… alive! Doors creak, lights flicker, and the terrifying Dead Fred leaps out of nowhere--all in response to people’s actions. Amazing what you can do with the right gear, ingenuity, and a healthy desire to scare the crap out of folks.�3. "Incoming Romulan Ship! Fire Blu-ray!"� Maybe it’s the big screen, but doesn’t it seem natural to mix Star Trek with a home theater? Yet that’s only half of what’s so cool about Gary Reighn’s entertainment command station, The Bridge. Sure, it’s packed with a starfleet of gear: a video projector, media players, and X10-powered lights--all under remote control. But what makes The Bridge so appealing isn’t its slick final-frontier technology--it’s that it looks like a fun place to hang out, just like the original Enterprise. Gary didn’t forget the home when he set out to build himself the ultimate home entertainment center on a budget, and it sure looks like he got his money’s worth.�2. Now U Can Automate Cheezburger?� The problem: feeding Mathew Newton’s cats Frankie and Elmo while he’s away. The solution: the internet-controlled cat feeder. A cereal dispenser stores the cat food, and a motor turns a flap to drop food into a splitter that sends the kibble to each kitty’s bowl in roughly the same portions. Here’s the trick: The feeder is controlled by the port status lights in an old Ethernet switch. Remote commands from a browser activate the lights, and their signals tell the feeder when to let Frankie and Elmo get their nom-nom on. Wow. No one can say these cats don’t have a well-trained owner.�1. Push-Button Party Palace� Each Wonder uses home automation in cool, creative ways, but the sheer excess of Zack Anderson’s MIDAS--ahem… that’s a Multifunction In-Dorm Automation System--deserves special notice. Made from a mini ITX motherboard and a battery of X10-controlled sensors, appliances, and displays, MIDAS transforms the room with the tap of a touchscreen (or even voice commands). There’s a work mode for studying and a relax mode for chilling, but when it’s time to party, swatting a big red panic button dims the lights, draws shades that serve as projection screens, and kicks out the techno jams. Sound-activated strobes, laser lights, and a fog machine do the rest. Surveillance cameras and a fingerprint-scanning security system keep everything safe while Zack’s away, but we have to wonder--why leave? �
Apple Event Metaliveblog: Celebrate the tablet with TUAW

Filed under: Other Events11:12 SYNCS exactly like iPhone or iPod touch.Sync everything: media, calendars, apps, etc. Connect via usb sync 11:11 Great pricing! Want! Eng: 11:11AM And the iWork demo is done. "So what are we going to charge for applications like this? We're gong to charge just $9.99 each." He means $10 for Pages, $10 for Keynote... etc. 11:11: GIZ Jason Chen: What is Apple going to charge for each of the iWork apps? $9.99 each, so $30 if you want all. 11:10: Eng: 11:10AM It looks as though these new dropdowns menus are a major part of the iPad OS. Will be interesting to see how this translates to the iPhone and iPod touch. Is there going to be room? Or will they be left out entirely? 11:10 All this entry does make us ask the question, are you expected to type only on this device, or is there some sort of external keyboard option from Apple? Because if I could take iWork with me on the road, I might not want to type that entire Pages document by touchscreen. (via Macworld) 11:10: GIZ Jason Chen: So far we've covered ebooks and newspapers (TV and movies were already there from the iPhone), but we haven't covered magazines yet. I wonder what that's going to be like. gdgt: Showing the spreadsheet-centric soft keyboard. Auto-fields and sums showing as inferred. Pretty neat for a spreadsheet. Then again, it's still a spreadsheet. 11:10 Manipulating charts is a dream. 11:09: "I could see this being used as a cash register like the new card swipe systems at the Apple Store now. Be really easy to manage inventory too." -- Megan 11:08: Data entry keyboard. This is one of the amazing thing about touch entry keyboards. Showing that there are custom keyboards, all meant to help context entry. Over 250 options built in. Help built in. Mike Jones: "Nice new 10 key keyboard." 11:07: Now numbers demo. Let's do some typical spreadsheet tasks. Showing how you can manipulate tables. But what about data entry? 11:07: Mike Jones: "there's an awful lot of space around the screen that is making me wonder if they've added touch sensitivity to the edges" Sang: "one thing i notice about this, as opposed to the courier, is the lack of "floating" palettes. iPad's paletttes are more on-demand" 11:07: Demoing the page navigator. And showing the automated text wrap features. Yes. THIS: 11:06AM New tool: Page Navigator. It's a bit like the magnification loop and lets you jump through pages. Automatic image outlines -- just drag your image and text reformats. 11:06: Sande: "Spaces is *made" for the iPad". Mel: "I think this may kill netbooks if the price is right." Mike Jones: "I'm thinking if they do multitasking they will do it immediately after iWork" 11:05: Big applause after iWork presentation. Big. GIZ Jason Chen: I suppose the iPad would be a pretty good presentation device, letting you see the screens on your device and controlling it while it's being projected onto a wall through the 30-pin dock connector. (Video out is still unconfirmed, this is just my guess.) 11:04 "What about multitasking?" -- Megan 11:04: Eng: 11:03AM We'll say this -- iWork looks really robust. Far more than an iPhone app. Lots of options, lots of ways to work with your data. 11:03: "Look! I just done a mask, an advanced technique and it's easy". Now demoing how to do animations. Easy built-in animations, scaling, translation, etc. These are transitions between slides right now. Very easy, "with just my finger!!" 11:02: Showing access to photo albums, etc. How easy it is to drag things around whereever you want. Demoing resizing handles. Want to match sizes? tap the other one while resizing. Nice! 11:01: How do you do this without keyboard or mouse? Demonstrating gestures. Sang:"how awesome would it be if steve's been doing the presentation the whole time using iPad's keynote" 11:00 Amazing software. Want to be the first to show you. Let's show keynote. It runs in landscape orientation, because that's the standard for slides.And you first see your slide library. Gorgeous templates. What you'd expect. 11:00 Completely new version of Keynote: Specifically for the iPad. Create presentations with your fingers. Most beautiful word processor you'll ever see. New version of numbers. 10:58 re: iWork: "What they came up with is really magnificent". About to do iWork demo. 10:58 And now for something exciting. Looking at creating a version of iWork for iPhone a year ago. iPhone? Really? But iPad! Win. 10:57: "i was expecting more "eye-friendly" text, i.e. e-ink. i can't picture myself staring at this screen reading a novel" -- Sang 10:56 Steve showing off the store. Book at $14.99. "And that is iBooks" gdgt: Tap right or left to change the page - or drag the page manually. Very nice! GIZ Jason Chen: You can skip directly to chapters from the table of contents, and there are photos, as you'd expect. gdgt: "We think the iPad is going to make a terrific e-book reader not just for popular books, but for textbooks as well." 10:56 Eng: 10:56AM The store is very similar to iTunes. Same modal pop-overs. Pricing doesn't look too bad. The book page display is nice. You can turn pages slowly -- really slick looking page animation. 10:56: amazon: 0.75 +1.27&lrm; (1.06%&lrm;) 10:56: "Still no mention of 3G connectivity. Is it WiFi only?" -- Mel Martinaz "Only WiFi so far" -- Mike Schramm 10:55 Five big partners...Penguin, McMillon, Simon &Schuster, and more. Mike R: Wil Shipley's head just exploded 10:54: *blink* This afternoon? Really? 10:53: NEW iBOOK STORE: Fully integrated with iBooks app. Read your eBooks right on your iPad, NY Times bestseller lists, 5 of the largest pubs in the world, all their books on the store. Open the floodgates with the rest of the pubs starting this afternoon. 10:52 Want to show you another one of *our* apps. Amazon pioneered with Kindle. We're standing on their shoulders and going further. This is reading a book on kindle. iBooks announced. 10:52: Apple iPad page still not up. 10:50 More details about Major League Baseball. By the by, the Apple Store? Still up. Nothing shipping today. gdgt Game video with overlays, this is pretty dope. If you're a baseball fan, seems like this is probably going to be your new preferred viewing experience. Scott's back. 10:49 Next App: Major League Baseball. Looking at live game experience. "unless somethign dramatic happens in the next 10 minutes it's just a flat iPod touch." -- Dave Caolo; Isn't this 90 minutes? -- Erica 10:48 It's so PRETTY! Want one, want, want, want. Engadget: "10:48AM Need for Speed Shift on screen. Looks pretty good. "Building for the iPad is a little different -- it's kind of like holding an HD display up to your face. It's really cool.", gdgt: Touch and accelerator-enabled (of course). Tap the mirror to look behind. "A game like NFS really pushes the limits, so we wanted to show you just how fast this can really go." 10:47 Demo of game. Showing really cool racing game, first person viewpoint. 10:47: EAGuy: "really excited about iPad. Showing demo. Gorgeous 3d, showing racing game. 10:46 Electronic Arts up next. Number One mobile publisher of games. 10:46: Eng: 10:46AM This is very slick -- probably the most impressive demo yet. A very sophisticated use of the screen real estate. Brushes for the iPad looks like you can go pretty deep. Available at product launch. 10:44: Showing undo/redo. Wide range of brushes, etc. Digital finger painting. Megan: "Could you imagine Photoshop on this? It'll kill the Cintiq tablet: apple-creation-0275-rm-eng.jpg" 10:44: gdgt: Next up: an app called Brushes, an art browser. Can zoom in up to 32 times. Engadget: "10:45AM "Today I'd like to show you how brushes looks on the iPad." This is nice. Context menus for brush and color options. We're loving these new pop-over menus. No more diving!" 10:44: Taking full advantage of iPad firmware 3.2 (It's 3.2, not 4.0) 10:44: gdgt: Reading [the NYT app] syncs to the iPhone app. Inline video clips. 10:43 Megan: "Needs to be designed better. HIRE ME!!" Sang: "imagine using Keynote on the iPad. it'd be money" Megan: "This is the future of newspaper design" gdgt "We're incredibly psyched to pioneer the next generation of digital journalism." Ha, Martin Nisenholtz said "psyched." 10:42 Steve showed you the NY Times website. It's beautiful. So why do a new app for iPad? Our iPhone app downloaded 3Million times. Want to create something special for iPad 10:42 "gdgt: Martin: "Steve showed you the NYT site on the iPad, it's unbelievably beautiful. Why did we come out three weeks ago to develop an app for the iPad?" Wait, three weeks? Scott said peeps had 2 weeks. Anyway! "We think that we've captured the essence of reading a newspaper... all in a native app."" 10:41 Martin Nisenholtz of NYT. Martin is EVP of digital for the times 10:40 Next up New York Times. 10:38 Really excited about poss. for devs on iPad. "The iPad version of Nova ships later this year..." Interesting. Scott is back. "Next up, the New York Times."" 10:38 Demos. "gdgt Showing a title called Nova. This looks pretty decent, but still a tiny bit choppy. But hey, this was done in two weeks, so I'm gonna cut these guys some slack." 10:38 Devs invited 2 weeks ago. Will show you what they came up with. Mark Hickey of Gameloft is up. 10:38 "By the way, if they're available today, I'll be running to the Apple Store imediatly - 4 miles away." --- Steve Sande 10:37: Rewrote all our apps for this display. New SDK supports devs for new size. Can automatically scale app to full screen, can save profiles, and have it work in both systems. 10:36: Eep. 10:36 NEW SDK OUT TODAY!!!!! Sorry, but I think I just have to *eep* 10:36 Eng: "So all of the iPhone apps will run on this. In fact when you buy it, download all the apps you have right onto the iPad. Now if the developer spends some time modifying their app, they can take full advantage of this display." 10:35 Interface Builder is going to have to be smart about using dual resolution apps. 10:35 Pixel doubling. Eng: 10:34AM Games look amazing. He's playing an OpenGLS title right now and it looks super smooth. 10:34 Showing game video, "Video works great on the iPad", And 10:33AM Gaming obviously will handle this better, but a text heavy app looks lonely or weirdly huge. 10:33: "It just works." Demoing facebook now. It just scales up. Facebook uses text, video, etc. What app really drives graphics hw? Games do! 10:33 Eng: 10:33AM "Let's start with Facebook. It just works." He's showing off the non-pixel doubled version, a small app in the middle of the screen. It's kind of silly looking. A lone app in the center of a black screen. The scaled up app looks silly as well, especially in Facebook. 10:32: Forstall: App Store huge success, 18 monts old, billions of apps, 140k apps. We built the iPad to run virtually all these apps out of the box. Pixel for pixel accuracy and also, automatically full screen via pixel doubling. YAY! I think my inner Apple fangrrl just sqeed herself out. 10:32: All new built in applications. And Scott Forstall, sr vp of iphone softwar to talk aboutApp Store. 10:30: Scott Forstall on stage. 10:30 16-64 GB of flash storage. A MONTH, a freaking MONTH of standby. I am awed. Arsenic free, green and lovely. 10:30: Eng: "All the usual suspects: accelerometer, compass, speaker, mic, dock connector. And it's got battery." 10:30 Eng: 10:30AM "What is the battery life like? We've been able to achieve 10 hours of battery life. I can take a flight from San Francisco to Tokyo and watch video the whole time. And it has over a month of standby time." 10:30 This chip will *scream*. Latest in wireless networking. "All the usual suspects: accelerometer, compass, speaker, mic, dock connector. And it's got battery." 10 FREAKING HOURS OF BATTERY. 10:29: "as mentioned in every bit of upcoming advertising." -- Dave Winograd. 10:28: Getting back to the hardware a little bit. It's realllly thin. 1/2 inch thin. Just 1.5 pounds. Thinner and lighter than any netbook. 9.7 IPS display. Super high quality display. Best multitouch sensors in the world, married to our great display. 10:26: Now showing videos, movies. That is video on the iPad. That's a little overview of what the iPad can do. 10:26: "This interface is interesting, because unlike the iPhone, it's got panes and floating windows and lots of stuff that you can do when you've got a bunch of screen space.(via Macworld)" 10:25: Let's go to youtube. Let me show you a high def video on youtube. Again, let's go to landscape mode. And that's Youtube. Again, related clips, etc. Portrait, landscape. (Steve really really likes the portrait/landscape thing today) Movies, TV Shows, Music videos, etc. 10:24 Go to our current location in the maps app (Maps demo) in San Francisco. Should findall the sushi places nearby. mmmm sushi... And here's a sushi bar. Great demo. Mild, not wild, applause. That's maps. Let me show you video. 10:24 Events, Faces, and places. Shows a big map with pins in it. Tap and hold on the pin and see all the photos there. Tap on it to open the photos. There are built-in slideshows, so yo can bring up slideshow options and pick your transition. Just starts playing music and then flips through the images.(via Macworld) 10:23 Demoing iTunes now. Looking at calendar, again? Steve Sande: "I bet 24,343 Macbooks just went up for sale on eBay" Contact, calendar, address book, Also got a great maps app. Again, the eiffel tower,tap the corner, and pinch as big as we like. 10:22 TUAW staffers wondering about possible fingerprint tech for unlocking? Dave Caolo: "gotta agree: I think there's a 'wow factor' surprise lurking" jEng: 10:22AM Steve is playing more Dylan! iTunes: 10:22: Steve finishes slideshow demo to LOUD applause. Looknow at music collection, iPod, scroll through albums, tap to play. Eng: 10:21AM This is the ultimate tease. We've got a sneaking suspicion there's a lot more to come. 10:21: NYT wonders if this is the end of the laptop. Mike Rose: "WE HAZ BROKE THE INTERNETS" 10:20 Show you a map of all the places you've taken photographs. e.g. Photos I took in Paris. Built in slide shows as well as single image display. Picka transition, pick music. (This is on the iPhone too, right now. So not a new feature.) 10:20 Really good closeup of the keyboard: 10:19 Next, the keyboard. Can look at everything in portrait and landscape. Can look at any photo. Steve is *totally* getting into the portrait/landscape thing. Metadata from maps tied into photos. Can get events, places, at the same time. All tied into maps. 10:18: Engadget: Wow, nice email display -- message list in a column on the left, full message on the right. 10:17: Steve is showing off the improved e-mail browser. Can look at the metro in paris...As an example of PDF display. All the attachment support now being demo'ed Sounds like the E-mail support is going to be absolutely rocking. 10:16 Grab the tablet in the kitchen... A whole website in the palm of your hands. Read national geographic, for example. Very, very simple. Time magazine being demos, sports, right in the palm of your hands. So that is browsing the web. Now E-Mail. 10:12 Great slide show stuff built in. Built in a calendar, see a months' activities, a days', built in, a great address book, contacts, GOOGLE MAPS, satellite view, etc. iPad is an aweesome way to enjoy your music colleciton, and of course, ...iTunes, purchase movies, apps, music, etc. HIGH DEF YOUTUBE 10:12 Whole web page. It's phenomenal. It's incredible. Focus inon a message, see your inbox, turn it sideways (landscape and portrait support), keyboard pops up. It's almost lifesize, it's a dream. Your photos, your albums, your events, etc. 10:10 Very, very thin. Can change the background, Winterboard it out the wazoo (Winterboard is the jailbreak theming app) "Best browsing experience you'll ever have with a whole web page right in front of you. Way better than a laptop, way better than an iPhone" 10:10 It's the iPad. Mike R: "My iPad, let me show it to you. PREEECCCIIOOUS." Let me show it to you. Wild wild applause. 10:10: Some people have thought about netbooks: sThe problem is netbooks aren't better at ANYTHING." Applause. "They're just cheap laptops." We think we got something better. AND WE'D LIKE TO SHOW IT TO YOU TODAY. 10:09: Something better for browsing the web than a laptop? Watching videos? Something better? Media collection, playing games? If there's going to be a 3rd category of device, has to be better at these tasks. 10:08 Is there room for a third category of device? It's the tablet, of course... Steve is making a case for the mobile niche of Apple. gdgt: "In order to create a new category of devices, those devices will have to be far better at doing some key tasks - important things - better than the laptop and smartphone. What kind of tasks? Things like browsing the web..." 10:06 In 1991,In Apple shipped first modern laptop computer. Apple invented it. With an LCD screen. In 2007, Apple reinvented the phone. 2 years later, the iPhone 3GS. Apple is laptops, Apple is smart phones. 10:05 Steve: "Apple is a mobile devices company" How does Apple stack up against other companies that sell mobile devices. By revenue, is largest Mobile Device company in the world. More than Sony, etc. 15.6B in revenue. Bigger than Nokia. "apple is larger than sony mobile products division" -- via twit gdgt: "Lastly, we started apple in 1976 - 34 years later, we just ended our holiday quarter with 15.6 billion in revenue." Big applause. "That means Apple is over a 50 billion dollar company - I like to forget that, because that's not how we think of Apple, but it's pretty amazing." 10:05: GIZ Jason Chen: Next update: App Store. There are over 140,000 applications in the App Store. "A few weeks ago we announced a user downloaded the 3 billionth app from the App Store." 10:04 gdgt: "Last holiday quarter we had over 250 million visitors to our stores." Talking about the new New York stores. "It's so wonderful to be putting these stores right in the neighborhoods of our customers. It feels good. Next update: app store." WE ARE SWITCHING TO TRADITIONAL LIVE BLOG. Cover It Live is not responding. Happy Tablet Day! Here at TUAW, we are so excited to be able to share the moment with all of you stopping by. Today, we'll be metaliveblogging all the major outlets including Engagdet, Ars, and so forth. And adding to the metaliveblogging goodness, we'll be layering TUAW's own special touch of analysis and opinion on top of the summaries we'll be scraping from other sites. So thank you for joining us. Today we'll be covering feeds from: Today we'll be covering feeds from: Engadget Macworld Ars Technica MacNN Gizmodo and more..."Our Latest Creation" The Apple Media Event TUAW MetaliveblogTUAWApple Event Metaliveblog: Celebrate the tablet with TUAW originally appeared on The Unofficial Apple Weblog (TUAW) on Wed, 27 Jan 2010 12:30:00 EST. Please see our terms for use of feeds.Permalink�|�Email this�|�Comments Apple - Engadget - Macworld - TUAW - Ars Technica
TUAW bloggers post their Apple predictions for 2010

Filed under: Analysis / Opinion, Odds and ends, AppleIt's the end of another calendar year, which can mean only two things. First, every blog is going to be posting lists of 2009 retrospectives, and second, there are going to be a lot of posts filled with completely off-target predictions for 2010. So that we're not leaving our readership sitting in the dark wondering what the TUAW bloggers are prognosticating for the next year, here are our wild guesses well-researched and intelligent predictions for Apple in 2010. Enjoy 'em, and from all of us at TUAW, have a safe and happy New Year's Eve and Day. Steve Sande Big DUH! The Apple Tablet arrives. There are way too many hints flying around the blogosphere for this to be a non-product for another year. It's gotta happen! The Apple TV disappears from the Apple lineup. I hates it, I does. It just doesn't seem like an Apple product. iPhone moves to multiple US carriers, but not Verizon. Why? Wrong network for a world (read GSM) phone, and I think Apple is probably irritated with Verizon's Droid and their advertising. Apple closes some low-producing Apple Stores. The economy is still bad, and there have to be some locations with stores that aren't pulling their weight. Apple buys Dropbox, BackBlaze, and Evernote, makes MobileMe useful. Dropbox for better and faster folder syncing between devices, BackBlaze for external backups to the cloud, Evernote just because it's cool. Add 'em all together and what do you have? Something that's really worth paying $99 a year for. Apple definitely has the cash to buy these services. The Apple TV reappears in the Apple lineup as a high-quality autostereoscopic 3DTV with TiVo, Slingbox, and Boxee functionality built in. I can dream, can't I? Erica Sadun I'm hoping this will be the year of the tablet. Of course, I've been anticipating the year of the tablet since, oh say, around 1993 or so. Apple's future isn't about the hardware though, and it's not about their OS line: it's about their ability to deliver media. I'm thinking "iTunes gone large". Apple's Lala acquisiition, rumored TV deals, and possible textbook distribution agreements point to a renewed focus on content delivery devices. Admittedly, Apple TV has never really evolved into its promise, perhaps due to areas into which Apple was not able to expand due to licensing deals with companies with Cable/Broadband interests but the iPhone has gone above and beyond in the media realm. So do I see a tablet (or a line of tablet devices) as a natural extension of the Apple content store? Absolutely. Will we see it this year? Possibly. Will it be early this year? Hard to say. Ask me again in a month. Michael Rose The tablet, yes, there will be one, it will be spectacular, and about three months after introduction it will drop in price by $200. People who bought the original version would be annoyed except they're so giddy from having had a piece of the future in their knapsacks for three months. We'll see Apple get serious about cloud services by buying a company that's doing online storage right (Dropbox guys, don't make your numbers unlisted) and creating a capability that will actually rival some of the more effective platforms out there. Apple needs a Microsoft Mesh-like solution to really unlock the portable power of its devices. Then again, the tablet. 2010 will be the year that hackintoshes become more than a distraction and a legal burden. The Psystar battle shows that Apple knows there's risk, and sooner or later the netbooks-on-OS-X market will collide with the business realities of Apple's day to day operations. Then again, the tablet. We'll see a secondary carrier for the iPhone in the US (yay!). It will not be Verizon (darn!), it will be T-Mobile. The Verizon iPhone is a 2011 phenomenon, but by then the prevalence of portable Wi-Fi and VoIP solutions for mobile will start to scratch away at the cellphone market's power. Then again, the tablet. Mac OS X 10.7 will return us to 'new features' land; we'll learn about it at WWDC and see it by 2011. Mel Martin There will be a tablet. Even though Steve Jobs said Apple wasn't working on one, remember he also denied the iPhone was coming for a long time too. There seems to be a crescendo of stories about the tablet (i-Slate, i-Pad, whatever) and that's a pretty good indication something is on the way. Changes to MobileMe. Maybe cheaper, certainly some new features. The system has come a long way, but it can hardly be called reliable, and I think for the money it needs more features and/or a lower price. The notification system could use some improving as well. When things go down it seems to take an awfully long time for Apple support to post something about it. A new AppleTV. I think something is likely, something beyond the current hardware/software. I like my AppleTV, but it is still feature poor and very limited in sources for video. Apple should get something a bit more interesting out, or hang this product out to dry. Blu-ray. Originally Apple was a big proponent of this hi-rez video disc. Now, not so much. I expect Apple will have to start adding Blu-ray to desktops and laptops, maybe even to the AppleTV. Sure there have been some licensing cost issues, but others are getting past it and offering it on windows based hardware. Come on Apple, get with it. Apple will get 'Back to my Mac' working. It was a highly touted feature of MobileMe, but for a large population of Mac users, it simply doesn't work. Hard to get excited about a feature I pay for and can't use. Other applications seem to be able to solve these router and security issues. Back to my Mac should just work. A new iPhone. The easiest prediction of all to make. They seem to come out like clockwork, and force many of us to ditch our older models and re-up with our favorite carrier. Speaking of favorite carriers, I think Apple will finally end AT&T exclusivity. Apple's image has taken a beating over AT&T service and support. The world's best smartphone shouldn't be stuck on the world's worst network. I think Apple will change this. Apple market share will continue to increase. Apple users are generally happy users, and Apple users tend to be evangelical about their experiences. In both the U.S., and around the globe, I expect Apple to increase share of laptops, desktops, iPhones and following on that, OS share. Apple will move more services to the 'cloud'. MobileMe is certainly there, iWork looks like it is heading that direction as well. Microsoft and Google have ambitious cloud-based designs, so it's an easy prediction, and a likely outcome. Most predictions will be wrong. There's something about predicting the future. Things take unexpected turns and don't come out exactly as planned. The film '2001' is really dated, and 'Space 1999', well, it looks pretty silly today. My favorite bad prediction? The GM produced film [YouTube Video link] done for the 1939 World's Fair that predicted the sixties. My, what a miss. Michael Grothaus The iPod classic will be no more. By September 2010 the iPod touch will have a max capacity of 128GB, making the iPod classic look archaic and redundant. The iPod lineup will solely consist of 'iPod touch' and 'iPod' - the former 'iPod nano' that maxes out at 32GB. The iSlate is announced in January, followed by a mid-year product launch. The iSlate will make the iPhone look 2005. It will have multi-touch on front and back of the device. Sometime during the year there will be an interesting anecdote about Steve Jobs showing the iSlate to a famous industrial designer (no, not Johnny Ive) this past December whom Jobs then attempted to call a cab for when the designer was leaving Jobs' "modest" home. The industrial designer will tell how Jobs, the most creative tech genius on the planet, had trouble calling a cab from his home phone. Apple (AAPL) stock will hit $300 a share and the stock will do a 2-for-1 split. The iPhone will be the #1 smartphone in the world by a wide margin by December 2010. Blackberry will be #2, and the Google Phone will be a distant third. Palm isn't even a blip on the radar. 'The iSlate will bomb.' Or so will say numerous tech CEOs who will bemoan its 'limited appeal'. They will all be wrong. And though the iSlate won't kill it until 2011, the Kindle will be handed its hat at the door in 2010. Apple will partner with Visa and Mastercard for turning your iPhone into a swipe credit card using the 4th gen iPhone's RFID chip. iLife 2010 will replace iDVD with 'iLP'. iLP will allow users to easily created iTunes LP albums which they can instantly upload to MobileMe for download onto their friends and families new AppleTVs. The new AppleTV will have the cable companies quaking in their pants. Steve Jobs wants to do for the broadcast industry what he did for the music, movie, mobile, and publishing industries. 32" LED Cinema Display. iPhone: Two more US carriers, one of them Verizon. OLED screen and new industrial design that takes lessons from the iSlate. iPhone OS 4.0. Expect to see a multi-touch surface on the iPhone that is not part of the screen. iTunes Store: another late-year redesign to help facilitate making app search easier. Tabbed browsing. Apps top 200,000. Mike Schramm I think we'll finally see the iTablet this year, but it'll be much closer to an iPhone or a Kindle than a traditional tablet computer, with complete App Store integration and a relatively limited UI. The iPhone will finally be released to multiple carriers, T-Mobile first among them. And Apple will focus on cloud services -- they'll host your music and documents online whenever you want them, accessible from all your Apple devices and/or Apple software. What, those aren't out-on-a-limb enough for you? The Mac Pro will get a major update, possibly even a rebranding. The Apple TV will start running App Store apps. And the iPod touch will finally get a camera. Victor Agreda, Jr. Apparently the tablet is a forgone conclusion, so I'll just say that the tablet is just the beginning... I predict that Apple's tablet move will nearly cement its reign in the digital home of tomorrow. Apple will begin partnering with companies such as LG, KitchenAid and others to bring integration into the kitchen, the spare room, etc. The tablet ecosystem and 3rd-party markets will soon resemble the iPod ecosystems from just a few years ago. Remember the iPod dock with built-in toilet paper dispenser? Prepare yourself for a mirror with enough transparency so you can shave AND read your iTablet at the same time. Apple will also spend 2010 getting into the cloud like never before. iWork, iTunes and iLife will be the first to get online application, further hooks and functionality. But at WWDC Apple will announce 10.7 and some "really amazing" features that leverage the power of the internet with the power of their OS. Online backups? Yes, and probably something new and a little bit innovative to deal with what is now at least a decade for many of us with digital cameras... You didn't think iPhoto's crappy behavior when confronted by huge libraries would go on forever, did you? Speaking of data management, depending on which winds the wireless ones blow, Apple may tie ever more services from app makers to its own cloudy ambitions. Look for some ad-fueled functionality to be provided free to tablet and iPhone users, and for announcements regarding iPhone on other networks... Plus look for some needed upgrades to the iPhone OS itself. Apple isn't dumb enough to ignore the jailbreak community and many of the awesome, time-saving tweaks found there. PogoPlank is one example and Stacks is another. Why can't I see the weather without unlocking my phone? Fixing things like this will put an end to some of the "Droid Does" nonsense.TUAWTUAW bloggers post their Apple predictions for 2010 originally appeared on The Unofficial Apple Weblog (TUAW) on Thu, 31 Dec 2009 21:00:00 EST. Please see our terms for use of feeds.Permalink�|�Email this�|�Comments Apple - Steve Jobs - Microsoft - Apple Store - Apple Tablet
Macworld 2010 special iPad event liveblog

Filed under: Macworld, Hardware, Blogging, iPad We are live from the floor of Macworld 2010, where they're be talking about the iPad in a special event feature Jason Snell, Macworld editor-in-chief, and a panel of industry experts. We have heard that won't be an actual iPad on the show floor, so it's not clear whether we'll get to see the device, but we will hear commentary and insight on what the iPad means for Apple and the world at large. After the break, find an updating liveblog of the event as it happens, straight from Moscone Center in San Francisco.2:04PM Ted: I would like to see 1) if there will be iPhone OS changes brought back from the iPad, and what hidden features we'll see there. And 2) what options are available for printing. Dan: Can I use it as a phone? Or a camera? (laughter) No, when we saw it, we said, the screen looks kind of empty, doesn't it? You can put about six apps in the dock, so I think we'll see a newer design for the homescreen, something that takes more advantage of the extra space. Something more appropriate for the product rather than just a large iPhone.2:02PM Jason: Frasier Spiers said do you realize how amazing this will be in education? And yes, you'll see a real change there. One last question: what is your biggest unanswered question about the iPad?2:01PM Andy: It will lend credibility to the idea of computing via tablet, and Android and others will follow that path in another year or so as well. It'll finally break us free from the "type on this, look at this" paradigm we've been stuck with.2:00PM Andy: We'll also see a halo effect. Star Wars didn't invent the sci-fi movie, but it showed that sci-fi wasn't the problem, bad movies were. So tablets aren't the problem, bad tablets are, and the iPad will remind people of that.2:00PM Andy: iPad won't be a big hit until 2011 -- it will take a while after the people in this room buy them to show them off to the normal civilian, and the next time they need a portable computer, they'll remember the iPad they saw on the airplane or in the classroom.1:59PM Ted: I also think we'll be surprised. Third-party developers will surprise us. Jason: Right, apps are front and center on iPad, and we only had web apps when the iPhone came out. Andy: I don't believe that tablets have been tried and failed, I don't believe they've ever been tried. No tablet I've seen compares to the iPad -- tablets I've seen are a desktop computer in tablet form, the iPad is an actual tablet.1:58PM Ted: This is also the ultimate remote control. We'll see it controlling a more digital home in the next few years, and the iPad is the way to control it. Turn on stereo, run lights, control thermostat, the iPad is made for that.1:57PM Jason: What about people who use only a fraction of a computer -- only email or only web browsing? Ryan: Sure, it's fine if netbooks get assassinated by the iPad -- around the house computer. But it's still not going to take the place of productivity or when I need to go on the road. In addition to, but not a replacement for. Ted: Agreed, around the house computer instead of a laptop. I'm optimistic about the long-term as well -- it's not there today, but things will change. Majority of people with a computer today don't really utilize it to the full extent, and the iPad will satisfy those folks.1:55PM Ryan: I'm not so sure -- you need feedback, you need tactility, you can type fast because you need the keys and you need to know where they are. Apple did release a keyboard dock -- the tech may change, but we're not there now, and it's going to be a while before we abandon the keyboard or the traditional computer. Steve even acknowledged that it was an in-between device.1:54PM Dan: Younger people will be the one to watch. When this becomes an option, will people not bother to learn or use the traditional mouse and keyboard? We're used to it, but if you look at someone learning, you realize the challenges behind the mouse and the cursor and the traditional interface. There's a huge disconnect, and especially for kids, we'll have to see if they prefer the iPad to the exclusion of traditional computing. Their intial reaction is to touch.. which is why you don't take them to museums (laughter). When kids grow up with this, will they wonder what's wrong with us for using archaic keyboards and mice?1:52PM Jason: Time to talk about the future. What impact will the iPad have in the next five years? What about the tablet market? MS said a while ago that tablets were the future, and they're a flop so far, basically. Will we see a significant change in tablet computing or how we use them?1:52PM Jason: Some people don't mind reading on screens like the iPad, some people do. There will be options no matter what. Kindle is for reading books, iPad has more functionality. Please no, Amazon, put in an API for apps -- its strength is reading books. Ted: Will you feel that way when you have to carry two devices? Dan: I still carry an iPhone and an iPod, but then again I'm really strange.1:50PM Andy: We already have an iPad nano, it's the iPhone. If you want something with less or more functionality, you've got choices.1:50PM Dan: They can totally coexist, just like the original iPod was still around after the iPod touch. The iPad won't kill the Kindle any more than the Kindle killed the book.1:50PM Andy: The $500 price point is now radioactive if you're an ereader. But you can do very well at a lower price point. Ted: I also think there will be a cheaper iPad, just as the iPhone dropped in price after it came out. Jason: I can see a day when the Kindle is free. Ryan: Absolutely. That's the future of Amazon's business model. It's not going away.1:48PM Ryan: The question is: are you going to want to read on the iPad. Comic books make a ton of sense, but I didn't want to read a book on the iPad -- too bright, colors too vivid, I feel like the contrast on the Kindle is better for certain reading. Books will still be best read on e-Ink. Jason: I agree that even with the iPad, there's a future for something like the kindle or a more traditional ereader. Ted: I've read books on my iPhone and it's not painful by any means. I think from a price perspective, the Kindle is a hard sell. Dan: Ha, well the large Kindle is a bad investment anyway.1:46PM Dan: Bookstore wasn't even active in the iPads we used -- the icon was there, but it didn't work, we haven't even seen it yet. Jason: A Kindle app for the iPad will be interesting, too. Comic books, thanks for mentioning those, because comics on the iPad's bigger screen will be a big deal.1:45PM Andy: I'm co-authoring an app that will work as my printing press -- once the press gets built, then it's just making the content. There's always an outlet, as opposed to a third-party where you have to wait for approval.1:44PM Andy: Application-based content is here to stay -- designing your own app can help you release content your own way. Jason: Except that costs more money. Build your own app is great, but some devs can't do that. Maybe a third-party will, but not everyone can do their own.1:43PM Andy: iBooks won't be the most signficant part of the periodical delivery mechanism on the iPad -- even comic book and periodical publishers aren't supporting the iPad so much as tablet devices in general. They're using Webkit -- not platform specific, but iPad included.1:42PM Andy: The iBooks app is a quiet piece of news, but that's an incredibly significant announcement. That app that we tried that day was probably the least functional of all the apps on there -- will it freeze up, will it slow down? It's downloadable because it's not ready in time for shipping, and Apple understands that the app will have to evolve quickly and update often.1:41PM Ted: A semester's worth of books on the iPad at (hopefully) a fraction of the cost, not to mention that the used market could possibly be gone for good, a good thing in publisher's eyes. Jason: Lower the price of the new textbook, make more money back on the lost used market. If they'll agree to that, which they probably won't.1:40PM Ted: I want to get back to books for a second. Textbooks will change thanks to the iPad for sure.1:39PM Jason: There will be apps for newspapers or magazines, but it'll have to be someone else or they'll have to make their own, and that's a fractured space. Ryan: Apple could have changed the game on that, but they aren't doing that now.1:38PM Ryan: Except that book aspect here is books. There's no periodicals for the iPad right now, no iMagazines. If Apple had created a standard or introduced an app like the Kindle, maybe revolutionary. But all they're talking about right now is books. There's no solution for the industries that are having trouble.1:37PM Dan: Still, the music industry lost the battle for DRM, will that happen to book publishers? Andy: The web was an experiment that absolutely failed for books and magazines, and what it did was train the average consumer that a web browser is free -- charging for web content isn't right. But the Kindle taught that produced content by professionals does cost money, and the iPad can run that same market.1:36PM Andy: It's a computer, so it can do whatever devs and content publishers want it to do. Apple is using epub, which is remarkably flexible for sharing and lending books and licenses, even to libraries. So it could make it easier to share and borrow books -- your local public library as a version of Amazon.com. "There's a license available for Tom Clancy's book, I'll sign that out." Dan: Sure, libraries may have applications even -- if they can find the money.1:35PM Dan: It seems like the early days of the music industry's digital revolution, where publishers want to lock things down. It's a good idea for convenience -- a whole library in a device. But losing that freedom to content and sharing worries me.1:34PM Jason: When this product was rumored for months... Ryan: Years... Decades.... Jason: When Nostradamus predicted the iPad (laughter), ebooks were a big deal. What does this mean for books and newspapers and magazines?1:33PM Ryan: It's not as intimate of an experience on a laptop, but it's a little more convenient. Jason: Accessories will be key -- cradles, docks, stands. Ted: Two different modes -- primarily a consumption device, like a book. But more serious work will require a keyboard, stand, different environment.1:32PM Jason: In the testing area at the event, iPads were on raised platforms, with each one having an Apple employee told "if you let this thing out of your sight, we won't just fire you, your family will end up wondering what happened to you." Andy: Glossy front. Not a problem with a notebook, but what about a tablet? We'll see. Dan: It's easier, I can tilt the iPad anyway I want. Ryan: You also don't have to be holding your laptop at all times, but the iPad will have to be held up most of the time.1:30PM Andy: That'll be interesting to see what happens in real life though. Apple events are magic acts -- they're planned. When Steve was using that book on stage, was the chair even designed for him to hold the iPad in the right place? What will it be like to hold an iPad (1.5 lbs) while standing or trying to do something in a weird position? What about when people see what you're doing in a coffeeshop, or at a table? We will have to see.1:29PM Ted: People that are happy with an iPad today will be happy with a laptop in three or four years. Dan: That's a bold statement. There's a duality between iPad today vs. iPad in three or four years. But there is a ubiquity to computers today, and we've all adapted quickly to having them around in the same places the iPad will be -- on the couch, in the kitchen, and so on. It's nice to have something that doesn't make you feel like you have to match to it, but it matches to you.1:27PM Ted: The iPad can't do everything that a Mac can do, but the release of the iWork software was an opening salvo. You can start using this as a productivity machine -- you can't use it tomorrow, but look how far the iPhone has come thus far.1:27PM Andy: There are two checkboxes for me as a user -- I need to write a lot at any given moment, and I need to transfer files on and off of it, and the iPad meets both needs just fine for me. This will be as transformative a product as the original Mac was.1:26PM Jason: Is it right to say that Apple is taking another crack at what computers are, and is it the right approach? Andy: Yes, I think so. Computers don't have to have file systems or browsers, they just have to solve problems, and the iPad still does that.1:25PM Andy: I agree -- if you have a system level switch, it even solves the problem of support. If something breaks, make sure that override on third-party apps is turned off, and you're back to working paradise.1:24PM Dan: I'm playing devil's advocate, because I agree with you, but Apple's philsophy is that. They don't want you to be a tinkerer, because they aren't aimed at tinkerers. We don't agree with that, but it's their product, even if we're buying it. You can do what you want, if you go down the jailbreak road, and people will always find a way. But it is a lot harder than it needs to be, even if I understand why Apple is doing that.1:23PM Jason: Yeah I think there's room for non-App Store apps, but App Store apps would get preference. Ryan: Yes, the App Store is literally a revolution in software distribution. But Apple is not bugding on their philsophy at all. There's no reason why you shouldn't be able to set the override switch and do what you want.1:22PM Ryan: 3rd party apps are dangerous, but as long as you warn users, what's the problem? It is my toaster oven, right?1:21PM Jason: App Store -- will it work the same on the iPad, will we see the same iPhone issues? Andy: If it works, then great. If not, the weaknesses will be more clear. I want a computer that will potentially will always work, never crash, will always run software. The win from the App Store concept is that you get a more stable machine at the expense of freedom that you might not excercise anyway. Steve Jobs is a benevolent tyrant -- he'll give you everything you want, all he demands is absolute obedience, and you'll be fine.1:20PM Ted: What do you care, I said? And no, they say, it will degrade the experience of using the toaster oven. And one more thing, they said -- those poptarts in your pantry won't work with your toaster oven either -- you didn't buy them directly from our CuisineArts store. Plus, they'd actually rejected Poptarts from the Art Store. Extended metaphor -- if the iPhone was a toaster, Ted would have issues getting it to do what he wanted.1:18PM Ted: All of the closed things concern me as they apply to the iPad. He's telling a story about how the lower story of his house is very cold downstairs, so he decided to rig up a toaster oven to serve as a space heater. He rigged it up with an extension cord, and it didn't work. He called tech support, and said he was using an extension cord, and they asked if it had a "Made for Cuisinart" sticker on it. It didn't, so he bought a special Cuisinart cord, but it still didn't work. Called back tech support for the toaster, and finally had to admit he was using the toaster oven as a space heater. "No," they said, "you're not authorized to do that." Terms of purchase actually prohibit "jailbaking" (laughs from the audience).1:15PM Ted: On the record, I think the iPad will be a great success, so I like it, I'm buying one. But I expect the iPad is still a closed platform, and it will not replace laptops and more complex computers.1:14PM Jason: Ted is here, even though he didn't use the iPhone, because this seems like Apple saying "we're moving the ball forward" in computing. This is a new paradigm -- touchscreen, direct interaction. iWork is going from Mac straight to the iPad -- is this a netbook/laptop replacement or not?1:13PM Dan: Yeah without the bezel, there's no place to put your thumb - we're so accustomed to the iPhone that it seems like wasted space, but once you use it, it'll fade into the background like everything else.1:12PM Jason: The bezel got complaints, but we have thumbs and you need that extra not-screen space to actually hold it. Ryan disagrees -- he says the iPhone has no bezel and people hold it just find. Andy: This one I really need a grip on, though -- people may even put grip tape on the back to help you not drop it. In the tub for example. (laughs)1:11PM Ihnatko: We could probably charge $499 for these foam iPads though. If anyone wants some blog hits, just take one of these and get some blurry shots of it, you'll get thousands of hits in a few seconds.1:10PM Andy's first impression: build was high quality. It feels like a premium product -- no gaps, it really does disappear in your hand. The device itself disappears within the first five seconds -- it's all experience. Holding it is not the same as seeing it, which most of the complainers have only done.1:08PM Jason: The screen is 4:3, not 16:9 -- even when they showed Star Trek, it was a little weird, but a 16:9 device would be more uncomfortable to hold. Ryan: Right, you can't have both. Either be really wide or more traditional, and they went 4:3, and I kind of prefer it.1:08PM Ryan: Also slightly less foamy than these foam prototypes on stage. It feels really well constructed, a bit heavier than it should feel, but still portable. I do have complaints, but we'll get to that.1:07PM Jason: It helps that we've seen the iPhone interface. Ryan: Everything serves the screen. As a browser, it's nice to go in and see nothing but the content.1:06PM Dan Warren: It's suprising how natural it feels. There's something about it that feels very intuitive. Like a book, you don't pick it up and think "how can I use this?" It makes sense.1:06PM Ted is the only one who hasn't touched the iPad, but everyone else was at the event. What were your first impressions?1:05PM Panels are coming up on stage. Jason says "We don't have a real one, Apple's not here." Four of the five people on stage have used an iPad, however. Dan Warren of Macworld, Ted Landau, Mac Observer and Macfixit. Ryan Block of GDGT and our old Engadget colleague, and Andy Ihnatko.1:04PM Paul introducing Jason Snell, finishes with "We'll see you next year, right?" Hope so!1:03PM The person holding one of the balls that was bouncing around? She just won an iPad from Macworld -- they're going to give her one when the iPad actually ships. Congrats! Maybe we should have participated in the ball bouncing.1:02PM Here's Paul Kent. "Welcome to our iPad special event." He's got an iPad mockup, but it's not the real thing. "You know that this is not shipping yet?" He just dropped it as a joke.1:01PM The lights are going down.12:59PM "Ladies and gentlemen, we need to fill every seat." The hall is practically full, and still more are coming in the door. Someone behind us thinks there will be an iPad here, but we'll see. 12:57PM Four minutes out -- even the press corps is really batting these balls around. I just got hit in the head. That's what we go through for you readers. 12:54PM The crowd is bouncing around a big ball and they seem excited about the iPad. Good thing they probably don't have one -- if one showed up in the hall here, they might get mobbed. 12:50PM Once again, word direct from Jason Snell this morning is that we will not see an actual iPad at this event. But of course, you never know. 12:49PM They're showing the promotional video that's been playing all week here at Macworld. The public has just been allowed in to see the show, and seats are filling up.TUAWMacworld 2010 special iPad event liveblog originally appeared on The Unofficial Apple Weblog (TUAW) on Sat, 13 Feb 2010 15:55:00 EST. Please see our terms for use of feeds.Permalink�|�Email this�|�Comments Apple - San Francisco - Moscone Center - Jason Snell - Macworld
Dear Apple: What we want to see in iPhone 4.0, part 2

Filed under: Features, iPhone First, I want to take a moment to thank all of you. The response to the first open letter has been incredible, and it wouldn't have been possible without your suggestions. This is the second in a series of letters from you, the TUAW reader, to Apple. This time around I received over 1500 emails with suggestions on how to improve the next iPhone's hardware. While the next iPhone is expected sooner this year than in past years, and the hardware design has most likely long since been finalized, it's clear that plenty of you have your own ideas of how you want the next-generation iPhone to look and work. With that in mind, even though the next iPhone's hardware may be a done deal, let's hope Apple uses your suggestions in a future iPhone (or, if they use these suggestions in the upcoming one -- congrats, you guys are genius-level industrial designers!). Remember, these suggestions and desires don't necessarily align with the ideals of better battery life and 3G call performance... it's a wish list, not an engineering manual, and we do realize that reality can easily get in the way of the perfect design. Just like last time, because there were so many suggestions, I needed to whittle them down. To do that, I tabulated how many times a feature request was made. If more than 40% of you mentioned it, it made it into the letter. A lot of you want to hear the one-off suggestions so I'll add an extra letter onto the series at the end of its run to address those. Remember, this letter deals only with iPhone hardware. If you made suggestions about any of Apple's built-in apps (Mail, Maps, Stocks, Calendar, etc) you'll see those in the next letter. Without further ado, I present your letter to Apple: Dear Apple, While your hottest competitor isn't off to the best start, that could change on a dime. Most smartphone users, it seems, use the same apps. So what differentiates the phones? Well, the OS and the hardware. We already addressed the OS. Now let's talk hardware. Here's what we'd love to see: 1. Status indicator light. 90% of us want this. Some of us think a series of green dots (ala the MacBook's battery indicator lights) that flash when we have a new text or voicemail message would be cool, while some of us want a pulsating light like the sleep light on a MacBook. A few of us even think an illuminated Apple logo that pulsates when we've missed a call would be novel. While you may laugh at the last suggestion, it illustrates the fact that we're dying for a status indicator light in some form. 2. A new design casing. 90% of us think the 3G and 3GS are starting to look their age (and hey, in tech, a device that hasn't changed looks in 18 months looks ancient). We want a thinner casing - approaching iPod touch thinness, if possible (a tough request, we know, considering how much room the radios take up in the iPhone). We also want the new iPhone casing to have a look that mimics the industrial design of the aluminum unibody finish on the MacBooks - in other words, we love this mock-up Gizmodo did. 3. Front-facing camera. 80% of us want a front-facing video chat camera. Why? Because 80% of us believe we are good-looking enough that the people we talk to want to see us. It might also be good for conference calls: turn the iPhone to its side and see up to three people on your screen at once. 4. LED flash. Yeah, 75% of us believe the iPhone blows at taking low-light pictures. It's not exactly unreasonable to ask for a flash on phones nowadays. 5. 5MP+ camera. 70% of us want a new 5MP camera (or above) to go along with that new LED flash. 6. OLED display. 70% of us think the iPhone's 320x480 screen is a little too dainty for today's standards. We want a higher screen resolution to make our text and games pop and we think that higher res should be 480x800 on an OLED display for its clarity, thinness, and battery saving abilities. 7. 64GB storage. We've downloaded over 3 billion apps. Add those to the video we're now recording on our iPhones, in addition to all our songs and photos, and one thing seems becomes obvious: 32GB doesn't seem enough anymore. 60% of us ask that you plop 64GB of flash RAM in the next iPhone. 8. 802.11n. We're dying to have Wi-Fi syncing, but we realize that 802.11g might not be fast enough. 50% of us want faster wireless so we can sit on our couch and sync the latest photos and videos we took with our iPhone to the computer in the den. 9. RFID. Why? Besides some pretty cool near-object-based interaction, imagine the next iPhone eliminating the need to carry car keys or credit cards. Key fobs and 'smart' credit cards use a type of RFID called Near Field Communication. NFC consumes very little power, so it's attractive to add to mobile phones. Instead of using our keys to enter that new Prius, imagine just having the doors auto-unlock when we get in range of our car, or by launching an app. Better yet, let us leave our wallets at home. What if Apple teamed with Visa or MasterCard? We download the Visa app and use it to review our purchase right on the screen, then we simply swipe our iPhone at checkout and we're on our way. And we're sure you guys at Apple wouldn't mind take a half percentage point of every transaction too (from the credit card companies, not us!). You've already redefined the music, movie, mobile, and (soon enough) publishing industries. We think the credit card companies could use some Apple ingenuity as well. 10. Multi-touch casing. This one seemed like a long shot until recent rumors, but 40% of us would like to see some Magic Mouse-type love applied to the iPhone. The iPhone has a lot of surface area that isn't the screen. What if this currently un-utilized area could be transformed into a multi-touch surface? Imagine each side by the home button and speaker slit as a multi-touch area. When playing a video game in landscape mode, this new multi-touch surface could be used as physical buttons for some games, saving the display from your fingers and allowing you to see more of the action on screen. So there you have it: our suggestions for future iPhone hardware. But we're not done. We've got a lot to say about the iPhone's built-in apps. So get ready, and thanks for listening. You'll be hearing from us again soon. Sincerely, The loyal readers and iPhone owners of TUAW. TUAW Readers: The next letter will be published one week from today, on Sunday 1/24. We'll be telling Apple what we want from the next iPhone's built-in apps. So if you have any suggestions for the next version of Mail, Calendar, Messages, Phone, iPod, Photos, Camera, Stocks, YouTube, Maps, Weather, Voice Memos, Notes, Clock, Calculator, or Compass (whew!) email me attuawiphone [at] me dot com (by mid-day, Friday, January 22nd at the latest)! A big thanks to the 1500+ of you who contributed to this article. 'White iPhone' credit: Rodolphe Desmare.TUAWDear Apple: What we want to see in iPhone 4.0, part 2 originally appeared on The Unofficial Apple Weblog (TUAW) on Sun, 17 Jan 2010 20:30:00 EST. Please see our terms for use of feeds.Read�|�Permalink�|�Email this�|�Comments iPhone - Apple - MacBook - IPod Touch - IPod Classic
Macworld 2010: iPad mockup hands-on

Filed under: Macworld, Hardware, iPad The other day at Macworld Expo 2010, we did a quick interview with Tim Hickman, CEO of Hard Candy Cases. During that interview, in which they showed off an already-made iPad case, I asked him how they knew what the iPad would be like. He said that they had heavily researched the dimensions, including stats from Apple's site, information from over 300 pictures of the keynote (in which they compared the iPad's dimensions to things like a wristwatch band), and even some not-quite-public plans from an unnamed Chinese manufacturer. With all of that information, they had actually simulated and constructed an "as-close-to-real-as-you-can-get" mockup of the iPad's size and form. Then, on Saturday, the folks from Hard Candy Cases came back by the booth, and their VP of products, David Adam, said he'd actually brought the iPad mockup to the show, and asked if we would like to see and hold it. Considering that there wasn't actually a working iPad at Macworld this year, we of course gladly said yes. You can see what it looks like above, and hit the link below for our impressions of what it's like to finally hold and touch the closest thing to an iPad that money can buy. The first thing that struck us on holding the iPad mockup, as Dave Caolo says in the video above, is the curvature on the back. It's much more curved than you'd realize just looking at photos -- there might be as much as a quarter-inch difference between the sides and the center of the back, which Adam pointed out made the iPad look thinner than the hardware inside it actually was. The curve makes the whole thing feel more like a book -- it's about the same size across as a novel with the cover folded over, or a small notepad, and the feel is about the same. We also noticed that the icons were smaller than we'd expected -- the screengrab on the manufactured model was from a picture on Apple's website, Adam told us, and there was quite a bit of space in between each icon, both in the upper homescreen part, as well as the lower dock. The sides of the iPad are almost exactly as big as my thumb, which makes sense -- in the iPad panel earlier in the day, some folks who'd used the iPad suggested the bezel was designed to give you a grip from the front, something the back curve does as well. They also suggested that the homescreen would actually see a UI update before release, and looking at the size of the icons adds credence to that -- the icons are very spaced out as compared to the screen at large. They are still the size of a finger press, but there is a lot of what seems like wasted space in between. The mockup was actually lighter (under 1 lb) than the real thing (1.5 lbs), so we can't talk much about how it actually feels to carry around. But we did find that the surface area seems somewhat small, at least in portrait mode, for a full keyboard. In landscape mode, our hands fit much better, but of course that's more screen real estate taken up. In terms of just viewing, however, I found that the screen size was more than adequate. Of course, filling a screen with spreadsheets or more complex apps might make it seem more cluttered, but the 10" screen definitely gave off a more expansive feel than using my iPhone. The ports on the mockup are all in exactly the right places (headset jack and power buttons along the top, mute and volume controls on the side, and dock and speaker/mic on the bottom), because Hard Candy needs to make sure their cases won't block any openings. I thought the home button was surprisingly small, but on comparison, it's the same size as the iPhone's button, which just seems small on the bigger device. Of course, we haven't actually tested the iPad's software, or gotten to see upscaled iPhone apps on the bigger screen. But just holding the exact form factor of Apple's tablet was enlightening -- I'm more sold than ever on its function as an ereader, and holding the actual screen size in my hands has convinced me that Apple did the right thing going with 4:3 for usage (though watching movies on it will still be an issue). We still haven't held or seen the iPad, and very few people in the world outside of Apple have. But getting to hold and play with this almost exact physical reproduction definitely gave us a new appreciation for Apple's form design, and got us even more excited to see what they do with the software.TUAWMacworld 2010: iPad mockup hands-on originally appeared on The Unofficial Apple Weblog (TUAW) on Mon, 15 Feb 2010 15:00:00 EST. Please see our terms for use of feeds.Permalink�|�Email this�|�Comments iPhone - Apple - Macworld - Unofficial Apple Weblog - Hard Candy
★ The Tablet

Another former Apple executive who was there at the time said the tablets kept getting shelved at Apple because Mr. Jobs, whose incisive critiques are often memorable, asked, in essence, what they were good for besides surfing the Web in the bathroom. —”Just a Touch Away, the Elusive Tablet PC”, The New York Times, 4 October 2009 Here’s the thimbleful of information I have heard regarding The Tablet (none of which has changed in six months): The Tablet project is real, it has you-know-who’s considerable undivided attention, and everyone working on it has dropped off the map. I don’t know anyone who works at Apple who doubts these things; nor do I know anyone at Apple who knows a whit more. I don’t know anyone who’s seen the hardware or the software, nor even anyone who knows someone else who has seen the hardware or software. The cone of silence surrounding the project is, so far as I can tell, complete.1 The situation is uncannily similar to the run-up preceding the debut of the original iPhone in January 2007, including many of the same engineers and software teams at Apple — such as those who built the iPhone Mail, Calendar, and Safari apps — disappearing into a black hole. The iPhone remained a secret until Steve Jobs took it out of his jeans pocket on stage at Macworld Expo. All of which is to say that what follows is my conjecture. Pure punditry, not one of those smarmy “predictions” where I know full well in advance what’s going to happen. I have a thousand questions about The Tablet’s design. What size is it? There’s a big difference between, say, 7- and 10-inch displays. How do you type on it? With all your fingers, like a laptop keyboard? Or like an iPhone, with only your thumbs? If you’re supposed to watch video on it, how do you prop it up? Holding it in your hands? Flat on a table seems like the wrong angle entirely; but a fold-out “arm” to prop it up, à la a picture frame, seems clumsy and inelegant. If it’s just a touchscreen tablet, how do you protect the screen while carrying it around? If it folds up somehow, how is it not just a laptop — why not put a hardware keyboard on the part that folds up to cover the display? (Everyone I know at Apple refers to it as “The Tablet”, but so far as I can tell, that’s because that’s what everyone calls it, not because anyone knows that it actually even is, physically, a tablet. And “The Tablet” most certainly is not the product name.) If it’s too big to fit in a pants pocket, how are you supposed to carry it around? And but if it does fit in a pants pocket, how is it bigger enough than an iPod Touch to justify existing? And so on. But there’s one question at the top of the list, the answer to which is the key to answering every other question. That question is this: If you already have an iPhone and a MacBook; why would you want this? The epigraph I used to start this piece — the bit about Steve Jobs demanding that a tablet be useful for more than just reading on the can — indicates that Apple will release nothing without such an answer. I agree that such an answer is essential. Successful new gadgets always seem to occupy a clearly defined place alongside, or replacing, existing devices. The Flip filled a previously empty niche for a small, cheap, simple video camera. How was the iPod better than existing portable music players? It fit 1,000 songs in your pocket, with a fun interface that let you find them easily. Why buy an iPhone to replace your existing mobile phone? Because there was a clear need for a modern handheld general-purpose computer. But how much room is there between an iPhone (or iPod Touch) and a MacBook (or other laptop computer, running Windows or Linux or whatever)? What’s the argument for owning all three? “I’d use it on the couch and lying in bed” is not a good answer. You can already use your iPhone or MacBook on the couch and in bed. It strikes me as foolish to market a multi-hundred-dollar device that people are expected to leave on their coffee table. “It’s a Kindle killer” is not a good answer. If you think Apple is making a dedicated device for reading e-books and articles, you’re thinking too small. As profoundly reticent as Steve Jobs is regarding future Apple products, when he does speak, he’s often surprisingly revealing. David Pogue asked him about the Kindle a few months ago: A couple of years ago, pre-Kindle, Mr. Jobs expressed his doubts that e-readers were ready for prime time. So today, I asked if his opinions have changed. “I’m sure there will always be dedicated devices, and they may have a few advantages in doing just one thing,” he said. “But I think the general-purpose devices will win the day. Because I think people just probably aren’t willing to pay for a dedicated device.” He said that Apple doesn’t see e-books as a big market at this point, and pointed out that Amazon.com, for example, doesn’t ever say how many Kindles it sells. “Usually, if they sell a lot of something, you want to tell everybody.” Of course, this is the same Steve Jobs who back in January 2008 told The New York Times’s John Markoff: “It doesn’t matter how good or bad the product is, the fact is that people don’t read anymore,” he said. “Forty percent of the people in the U.S. read one book or less last year. The whole conception is flawed at the top because people don’t read anymore.” One could reasonably argue that the “people don’t read” comment, taken at face value, suggests that Apple has no interest in that market, period. I, however, would square the two remarks as follows: Not enough people read to make it worth creating a dedicated device that is to reading what the original iPod was to music. (Everyone, for practical definitions of “everyone”, listens to music.) But e-reading as one aspect among several for a general-purpose computing device — well, that’s something else entirely. The pre-Touch iPod was (and remains) an enormous success. It changed the music industry and rejuvenated Apple. But it was and remains a dedicated device; originally focused on audio, now capable of the sibling feature of video. The iPhone, on the other hand, was conceived and has flourished as a general-purpose handheld computing platform. It was not introduced as such publicly, and is not pitched as such in Apple’s marketing, but clearly that’s what it is. The iPhone was described by Jobs in his on-stage introduction as three devices in one: “a widescreen iPod with touch controls, a revolutionary mobile phone, a breakthrough Internet communicator”. Thus, it was clear what people would want to do with it: watch videos, listen to music, make phone calls, surf the web, do email. The way Apple made one device that did a credible job of all these widely-varying features was by making it a general-purpose computer with minimal specificity in the hardware and maximal specificity in the software. And, now, through the App Store and third-party developers, it does much more: serving as everything from a game player to a medical device. Do I think The Tablet is an e-reader? A video player? A web browser? A document viewer? It’s not a matter of or but rather and. I say it is all of these things. It’s a computer. And so in answer to my central question, regarding why buy The Tablet if you already have an iPhone and a MacBook, my best guess is that ultimately, The Tablet is something you’ll buy instead of a MacBook. I say they’re swinging big — redefining the experience of personal computing. It will not be pitched as such by Apple. It will be defined by three or four of its built-in primary apps. But long-term, big-picture? It will be to the MacBook what the Macintosh was to the Apple II. I am not predicting that Apple is phasing out the Mac. (On the contrary, I’ve heard that Mac OS X 10.7 is on pace for a developer release at WWDC in June.) Like all Apple products, The Tablet will do less than we expect but the things it does do, it will do insanely well. It will offer a fraction of the functionality of a MacBook — but that fraction will be way more fun. The same Asperger-y critics who dismissed the iPhone will focus on all that The Tablet doesn’t do and declare that this time, Apple really has fucked up but good. The rest of us will get in line to buy one. The Mac is, and will remain, Apple’s answer to what you use to do everything. The Tablet, I say, is going to be Apple’s new answer to what you use for personal portable general computing. Put another way, let’s say instead of a MacBook and an iPhone, you’ve got an iMac and an iPhone, but you also want a portable secondary computer. Today, that portable from Apple (portable as opposed to the iPhone’s mobile) is a MacBook. With The Tablet, you’ll have the option of a device that will more closely resemble the iPhone than the iMac in terms of concept and the degree of technical abstraction. The Tablet OS The original 1984 Mac didn’t abstract away the computer — it made the computer itself elegant, simple, and understandable. Very, very little was hidden from the typical user. Mac OS X is vastly more complex technically and conceptually, as it must be due to the vastly increased complexity and capability of today’s hardware. But Mac OS X has always tried to have it both ways: a veneer of simplicity that doesn’t cover the entire surface of the system. The user-exposed file system is a prime example. On the 1984 Mac, the entire file system was exposed, but the entire file system fit on a 400 KB floppy disk. On Mac OS X, the /System/Library/ folder, one of many exposed fiddly sections of the file system browsable in the Finder, contains over 90,000 items, not one of which a typical user should ever need to see or touch. The iPhone OS offers a complete computing abstraction. Under the hood, it’s just as complex as Mac OS X. On the surface, though, it is even more simple and elegant than the original Mac. No technical complexity is exposed. Hierarchy is minimized. It relegates the file system to a developer-level technology rather than a user-level technology. (Did you know the file system on iPhones is case sensitive?) But so while I think The Tablet’s OS will be like the iPhone OS, I don’t think it will be the iPhone OS. Carved from the same OS X core, yes, but with a new bespoke UI designed to be just right for The Tablet’s form factor, whatever that form factor will be. One common prediction I disagree with is that The Tablet will simply be more or less an iPod Touch with a much bigger display. But in the same way that it made no sense for Apple to design the iPhone OS to run Mac software, it makes little sense for a device with a 7-inch (let alone larger) display to run software designed for a 3.5-inch display. The iPhone OS user interface was not designed in the abstract. It’s entirely about real-world usability, and very much designed specifically around the physical size of the device itself. The size and spacing of tappable targets are designed with the size of human thumb- and fingertips in mind. More importantly, the whole thing is designed so that it can be used one-handed. Even an adult with relatively small hands can go from one corner to the other with their thumb, holding the iPhone in one hand. Mac OS X apps couldn’t run on an iPhone display because they simply wouldn’t fit, and the parts that did fit would contain buttons and other UI elements that were far too small to be used. Running iPhone software on a much larger display presents the opposite problem: it’s not that the UI couldn’t be scaled to fill the screen, it’s that it would be a waste to do so. A 7-inch display isn’t twice the size of an iPhone’s, it’s four times bigger in surface area. I’m not sure even Shaquille O’Neal could hold a 7-inch iPod Touch in one hand and swipe from corner to corner with his thumb. Why would Apple stretch a UI designed to afford for one-handed use on 3.5-inch displays to cover a 7-inch (or larger) display that couldn’t possibly be used one-handed? If Apple’s starting with a hardware size where the iPhone OS can’t be used one-handed, then trust me, they’re designing a new interaction model. Apple is not in the business of making monolithic OSes that they cram down your throat on as many widely-varying devices as possible. Apple is in the business of making complete products, for which they craft derivative OSes to fit each product. There is a shared core OS. There is not a shared core UI.2 If you’re thinking The Tablet is just a big iPhone, or just Apple’s take on the e-reader, or just a media player, or just anything, I say you’re thinking too small — the equivalent of thinking that the iPhone was going to be just a click wheel iPod that made phone calls. I think The Tablet is nothing short of Apple’s reconception of personal computing. “Make no little plans. They have no magic to stir men’s blood and probably themselves will not be realized. Make big plans; aim high in hope and work, remembering that a noble, logical diagram once recorded will never die, but long after we are gone will be a living thing, asserting itself with ever-growing insistency. Remember that our sons and grandsons are going to do things that would stagger us. Let your watchword be order and your beacon beauty. Think big.” —Daniel Burnham, Chicago architect. (1864-1912) The only known breakage of the cone of silence around Apple’s tablet project I’m aware of are the meetings Apple has held with publishing industry executives. The way these meetings work, from what I’ve gathered, is as follows. Apple brings no hardware. They bring no software. They show no mockups. They do not even completely acknowledge that they’re making a new device. The people from Apple simply say something along the lines of, “If we were to create a new platform for book/magazine/newspaper content, would you be interested in offering your content for it?” Apple is, without any question in my mind, courting book and periodical publishers. But that doesn’t mean Apple trusts any of them enough to reveal or describe in detail what it is they’re actually working on.�↩ That said, I would not be surprised to find out that The Tablet uses UIKit, a.k.a. Cocoa Touch, as its programming API. I don’t think the same apps will run as-is on both OSes, but I do think you might use the same set of APIs to write apps for both platforms. (Or, perhaps iPhone apps could run as less-than-full-screen widgets on the larger tablet display.)�↩

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